Comments on: Three Trends That Beg for Shorter Email Newsletters http://www.nonprofitmarketingguide.com/blog/2009/04/14/three-trends-that-beg-for-shorter-email-newsletters/ Written for do-it-yourself nonprofit marketers and one-person nonprofit communications departments. Thu, 09 Feb 2012 08:40:35 +0000 hourly 1 http://wordpress.org/?v=3.1 By: Fundraising Headlines, April 20, 2009 | Fundraising Headlines http://www.nonprofitmarketingguide.com/blog/2009/04/14/three-trends-that-beg-for-shorter-email-newsletters/comment-page-1/#comment-112516 Fundraising Headlines, April 20, 2009 | Fundraising Headlines Sat, 24 Apr 2010 16:05:23 +0000 http://www.nonprofitmarketingguide.com/blog/?p=1362#comment-112516 [...] Three Trends That Beg for Shorter Email Newsletters (April 14, 2009, Nonprofit Communications) This article references three trends that mean your nonprofit’s email newsletters should be shorter than they probably are now. First, Inbox Zero. People are going through their inboxes Fast. They want to delete your message because it gets them closer to empty inbox bliss. That means your content (starting with your subject line) has to be right on target. http://www.nonprofitmarketingguide.com/blog/2009/04/14/three-trends-that-beg-for-shorter-email-newsl... [...] [...] Three Trends That Beg for Shorter Email Newsletters (April 14, 2009, Nonprofit Communications) This article references three trends that mean your nonprofit’s email newsletters should be shorter than they probably are now. First, Inbox Zero. People are going through their inboxes Fast. They want to delete your message because it gets them closer to empty inbox bliss. That means your content (starting with your subject line) has to be right on target. http://www.nonprofitmarketingguide.com/blog/2009/04/14/three-trends-that-beg-for-shorter-email-newsl... [...]

]]> By: Top 3 Weekly Blog Posts for Nonprofit Workers « http://www.nonprofitmarketingguide.com/blog/2009/04/14/three-trends-that-beg-for-shorter-email-newsletters/comment-page-1/#comment-112253 Top 3 Weekly Blog Posts for Nonprofit Workers « Fri, 26 Feb 2010 17:37:50 +0000 http://www.nonprofitmarketingguide.com/blog/?p=1362#comment-112253 [...] “Three Trends That Beg for Shorter Email Newsletters” by Kivi’s Nonprofit Communications [...] [...] “Three Trends That Beg for Shorter Email Newsletters” by Kivi’s Nonprofit Communications [...]

]]> By: Karen Graham http://www.nonprofitmarketingguide.com/blog/2009/04/14/three-trends-that-beg-for-shorter-email-newsletters/comment-page-1/#comment-111750 Karen Graham Wed, 23 Sep 2009 15:41:10 +0000 http://www.nonprofitmarketingguide.com/blog/?p=1362#comment-111750 I'm hosting a webinar on 10/15/09 where Eric Rardin of Care2 will talk about how to do it, geared toward advocacy organizations. https://www.thedatabank.com/dpg/7/mtglistproc.asp?formid=meeting09&caleventid=6764 Kivi, I'd like to share this article with the webinar participants as a way to continue the conversation and get another perspective on the subject. I’m hosting a webinar on 10/15/09 where Eric Rardin of Care2 will talk about how to do it, geared toward advocacy organizations. https://www.thedatabank.com/dpg/7/mtglistproc.asp?formid=meeting09&caleventid=6764

Kivi, I’d like to share this article with the webinar participants as a way to continue the conversation and get another perspective on the subject.

]]> By: Steve Levine http://www.nonprofitmarketingguide.com/blog/2009/04/14/three-trends-that-beg-for-shorter-email-newsletters/comment-page-1/#comment-98266 Steve Levine Thu, 23 Apr 2009 14:57:28 +0000 http://www.nonprofitmarketingguide.com/blog/?p=1362#comment-98266 Great advice -- now, how do we do it? I'd love some examples. Great advice — now, how do we do it? I’d love some examples.

]]> By: Deirdre Reid http://www.nonprofitmarketingguide.com/blog/2009/04/14/three-trends-that-beg-for-shorter-email-newsletters/comment-page-1/#comment-96944 Deirdre Reid Wed, 15 Apr 2009 17:31:54 +0000 http://www.nonprofitmarketingguide.com/blog/?p=1362#comment-96944 Interesting. There's a lot to do to keep members and readers engaged -- learn their reading preferences (mail, email, mobile devices, RSS, twitter, Facebook fan or group pages, YouTube subscriptions), get them to your landing page, engage with them (not just broadcasting) via all these methods, provide valuable content, make it easy for them to forward your content, wow, lots to do! Thanks, this is valuable information. Interesting. There’s a lot to do to keep members and readers engaged — learn their reading preferences (mail, email, mobile devices, RSS, twitter, Facebook fan or group pages, YouTube subscriptions), get them to your landing page, engage with them (not just broadcasting) via all these methods, provide valuable content, make it easy for them to forward your content, wow, lots to do! Thanks, this is valuable information.

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