It’s official . . . I’m writing a nonprofit marketing how-to book to be published by Jossey-Bass in Spring 2010. It will be the book version of what I’ve been doing for the last several years for clients, on this blog, and through the webinar series: giving you real-world advice on how to get more support for your good cause, without a huge marketing budget or staff behind you.

Between now and the end of August, I’ll be giving you many ways to participate in the creation of the book. I want to use lots of examples to explain the strategies I’m advocating, so I’ll be asking you to share your stories with me. I’ll probably ask you to complete a few quick surveys to help me better understand your needs and questions — after all, if you are reading this blog, you are the target audience for the book too! I’ve wanted to write this book forever, and so many of you have inspired me to really make it happen, so I want to include as many of your stories as I can.

I will not, however, force you to read posts about the writing of the book itself, at least not here on this blog. If you are interested in my book writing experience or in freelancing or consulting for nonprofits in general, I invite you to subscribe to my other blog, Writing for Nonprofits, which I’ve rescued once more from blog purgatory. You’ll get the posts about nonprofit marketing/communications here as always; you’ll get the posts about the creative process and business side of being a writer, consultant, and trainer at Writing for Nonprofits.

P.S. Claire Meyerhoff and I just wrapped up another edition of Magic Keys Radio on Email Newsletter Basics. The podcast is ready. Listen here or subscribe in iTunes.

Published On: April 17, 2009|Categories: Email Marketing, Nonprofit Marketing Trends|