http://www.nonprofitmarketingguide.com/blog/2009/05/07/where-are-the-problem-spots-on-your-website%e2%80%99s-home-page/ Written for do-it-yourself nonprofit marketers and one-person nonprofit communications departments. Thu, 09 Feb 2012 08:40:35 +0000 hourly 1 http://wordpress.org/?v=3.1 http://www.nonprofitmarketingguide.com/blog/2009/05/07/where-are-the-problem-spots-on-your-website%e2%80%99s-home-page/comment-page-1/#comment-103714 Where are the Problem Spots on Your Website’s Home Page? | Magnolia Web Strategy Mon, 01 Jun 2009 01:34:44 +0000 http://www.nonprofitmarketingguide.com/blog/?p=1447#comment-103714 [...] Do yourself a favor, head on over and give it a read: 56% said that their website didn’t allow visitors to sign-up for email communication at all. Only 11% said their email newsletter sign-up form appeared either within their site template (and thus on every page) or at least on all of the major pages of the site. Getting people to your website is the hard part. Don’t let them just disappear back into cyberspace. Encourage visitors to stay in touch with you by signing up for an email newsletter, action alerts, or whatever you’d like to call your email correspondence. The point is to capture those email addresses so you can start a conversation with those website visitors. [...] [...] Do yourself a favor, head on over and give it a read: 56% said that their website didn’t allow visitors to sign-up for email communication at all. Only 11% said their email newsletter sign-up form appeared either within their site template (and thus on every page) or at least on all of the major pages of the site. Getting people to your website is the hard part. Don’t let them just disappear back into cyberspace. Encourage visitors to stay in touch with you by signing up for an email newsletter, action alerts, or whatever you’d like to call your email correspondence. The point is to capture those email addresses so you can start a conversation with those website visitors. [...]

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