Mixed Links: Goodies for Nonprofit Communicators
Here’s some great information — a tasty cocktail of mixed links — that I’ve saved to share with you . . .
Fundraising
I was one of 10 guest speaker’s in Gail Perry’s 2009 Year-End Fundraising Strategy Telesummit. It’s full of advice on what you can be doing right now to make sure that you raise as much money as possible in the next 8 weeks. While it’s focused on year-end giving, most of the advice will apply well beyond December. Well worth the $125 for the complete package of recordings and transcripts.
Gail is also doing a free webinar called Asking for Major Gifts: How to Never, Ever Get Turned Down this Friday, November 13.
End-of-year fundraising was also the topic for last month’s Nonprofit Blog Carnival, hosted by Joanne Fritz at About.com. Joanne will be taking over management of the Carnival from me in January.
Idealware has published a nice case study on friend-to-friend fundraising, showing how pre-school staff raised money from friends online rather than hosting yet another fundraising event.
A new study proves that donors give more when they are asked in person, by a friend, for the gift.
Great Marketing Ideas You Should Steal
Nancy Schwartz has updated her already amazing advice on getting and using testimonials from your supporters in your marketing. This is really, really good stuff that every nonprofit should be doing. Read parts one and two.
The Sarasota Community Foundation is running a storytelling contest for local nonprofits. I love this idea, because it emphasizes the importance of telling your story and gives nonprofits a little incentive to share ($500 cash prize). The foundation, and the nonprofit community as a whole, also get all kinds of wonderful stories to use when raising money and support in the coming year. I’m honored to be the contest judge!
Here are 50 online games for social change. Can you create a fun game that also teaches?
Odds and Ends . . .
If you work for an association (or are on the board of one) and you don’t know about AssociationJam, you are missing out.
Gayle Thorsen shares some great advice on making presentations based on the book, Own the Room.
Studio Orange Design, Subtle Technology and Tiffany Manning Photography will be donating a full year of design and marketing services to one nonprofit organization, located anywhere in the United States, valued up to $75,000. Apply here by January 15.
Nonprofit Marketing Training
Just this morning I opened registration for five new webinars/calls . . . here is the Nonprofit Marketing Guide training schedule for the rest of the year:
November 12: Getting Media Attention for Your Good Cause
November 18: Quickie Annual Reports: Simple Ways to Share Results with Supporters
December 1: Procrastinator’s Special: Writing Your Year-End Appeal Letter
December 3: Writing for Social Media
December 8: Finding More Supporters Online
December 17: Writing Thank-You Notes That Inspire Future Gifts
Get access to all of these events with your All-Access Pass.
What do you want to see on the 2010 schedule? Take our quick survey now.
