Mixed Links: One Must-Download and Other Great Stuff

by Kivi Leroux Miller on March 12, 2010

in Mixed Links,Nonprofit Communications

Here’s a bunch of good stuff for nonprofit communicators that I’ve come across in the last month or so . . .

A Must-Download

Network for Good and Sea Change Strategies have released a free e-book called Homer Simpson for Nonprofits: The Truth About How People Really Think and What It Means for Promoting Your Cause. It’s really, really good. I know so because I keep thinking about some of the concepts and examples they discuss and I read it weeks ago. Wonderful stuff for those of us trying to motivate people to do things differently. I’m also reading Switch: How to Change Things When Change Is Hard (Amazon link), which also deals with “behavioral economics” and will provide a review as soon as I finish it.

Nonprofit Video

Nancy Schwartz  shared all the things she did wrong when she recently tried to produce a video. We learn so much from Nancy, even when she’s goofing up!

The 4th Annual DoGooder Nonprofit Video Award Program deadline is March 19, 2010.  There are categories for small, medium, and large organizations. I’m thrilled to be one of the judges this year and am looking forward seeing some great video storytelling!

Event Fundraising

Events are a great way to raise money, right? Not so fast! It depends on lots of factors, which Event 360 is helping you navigate with a new guide called Analyze This: A Nonprofit’s Guide to Event Fundraising Analytics.

Free Online Fundraising Training with Katya Andresen, Rebecca Higman, and Me

I’m participating in another free Nonprofit 911 training on March 30, 2010 called Online Donors: Why They Leave and How to Get Them Back.

Nonprofit Websites

No One Cares About Your Website is a great discussion about the role of design in whether a website works or not.

I also loved Deborah Elizabeth Finn’s post on bad nonprofit “contact us” pages.

Nonprofits and Social Media

Holly Ross at NTEN created this great roundup post of the various issues you should be thinking about when using social media to create buzz.

Want to play around with social media before using it for work? Check out 10 Ways to Build Social Media Expertise Using Personal Web Projects from the  Harvard Business Review.

  • Thanks for the post. There are some fantastic resources there. You may also like Aldagh Mc Donagh’s recent podcast about marketing for non profits. It would be great to know what you thought about it.

    http://webkit.o2online.ie/ideasroom/?p=1621

    Thanks again,
    Elaine @ O2 ideas room
  • Such great information! I also really enjoyed the piece by Nancy.
  • Gosh.

    I really really WANTED to download the "homer simpson" guide, but when it came right down to it, i just couldn't make myself click on something that said "homer simpson." I guess it's just because I associate homer simpson with idiocy. And I don't want a dumbed down version of nonprofit communications.

    Do you think you could share the things that keep popping into your head, for the snobs in the audience?

    Sincerely,

    Mazarine
  • Mazarine - Ha! Seriously, download it! It's not dumbed down at all -- far from it. It's about appealing to the most basic ways that humans make decisions.
  • That piece by Nancy Schwarz on making a video is excellent. Thanks to her!
  • Thanks for including me in this great post Kivi. I want to second your recommendation for the Network for Good e-book. A must read!
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