Write a Better Case for Support and Direct Mail Appeals
Fundraising expert Tom Ahern is cranking out some great stuff for us this year!
We just finished his Donor Newsletters That Raise More Money e-clinic and July brings two more training opportunities for you.
The Case for Support
Writing a Fabulous Case for Support starts July 9th.
You can join us for just the first 60-minute training webinar on the 9th to get a better understanding of why a good case for support is so important.
Or you can participate in the full e-clinic where you will get 4+ hours of training and coaching – including a personal evaluation by Tom of your case for support.
Direct Mail Appeal Letters
Then, on July 28th, we start our very popular direct mail training with Tom.
You can also register for just the first 60-minute training webinar on the 28th.
Or join us for the full Writing Direct Mail Appeal Letters e-clinic.
First Webinar Only or the Full E-Clinic? Which Way Should You Go . . .
That depends . . . are you looking for a great introduction to these topics so you can start to have a conversation about what your work should look like? If so, the webinar will work for you.
Or do you need to have your case for support or direct mail appeal ready in the near future? If so, we recommend the full e-clinic. You get the introductory webinar, plus the second more detailed training, PLUS Tom’s feedback on your work.
(Because Tom reads your draft, provides personalized feedback, and answers your specific questions, we must limit the full e-clinics to just 20 participants.)
If you are interested in participating in both e-clinics, we suggest you consider enrolling in the Ahern Writing Academy for Fundraisers. It includes both of these e-clinics, plus Marketing Bequests and Donor Newsletters. Enrolling in the Academy saves you $400 off individual e-clinic registrations.