Navigating the Media Relations Trifecta of Earned, Paid, and Owned Media
Tired of begging for media coverage?
Wondering how to engage social media activists and citizen journalists?
Or wanting more control over telling your own stories?
The good news is you don’t have to rely on journalists to cover your nonprofit and hope they get your story right.
In addition to that “Earned Media” you get from chasing after reporters, you can also focus on your “Paid Media” like advertising and “Owned Media” which includes your website, newsletter, blogs, and any other content you publish.
Journalist and nonprofit consultant, Antionette Kerr, joins us TOMORROW to show you how to coordinate your trifecta of earned, paid, and owned media in order to leverage ALL of your media sources during her BRAND NEW WEBINAR:
60-Minute Webinar with Antionette Kerr
TOMORROW Thursday, September 7th
1:00 P.M. Eastern (10:00 A.M Pacific)
Recordings available if you can’t attend live, but you must sign up before we close registration at 12:45 P.M. Eastern Time (9:45 A.M Pacific) the day of the webinar. We do not sell recordings after an event.
During this brand new 60-minute webinar, you’ll learn how to:
- Coordinate owned and paid media to support your earned media efforts
- Create a strategy for making media relations G.R.E.A.T. if you aren’t currently getting press coverage
- Engage advocates, activists, and even trolls
- Generate unconventional media buzz to get reporters to come to you
I hope you’ll join us for this exclusive training event!