NONPROFITS: 15 Instagram Tips, Tricks and Features You Don’t Want to Miss
Jul20

NONPROFITS: 15 Instagram Tips, Tricks and Features You Don’t Want to Miss

“You don’t take a photograph. You ask quietly to borrow it.” — Unknown The photo social network Instagram is on its way to 1 billion users, alongside Facebook and WhatsApp. In the past two years, Instagram has doubled its monthly active user base to 700 million, and the pace of growth is accelerating. That makes Instagram twice as big as Twitter! We’re thrilled to announce that our community has grown to more than 700 million...

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FACEBOOK DUMP: Catch Up With 22 of the Latest Posts on Features, Fundraising, Ads and Engagement
Jul06

FACEBOOK DUMP: Catch Up With 22 of the Latest Posts on Features, Fundraising, Ads and Engagement

Two. Billion. Monthly. Users. Facebook hit this momentous milestone late last month. If Facebook were a country, it would be the most populous nation on earth, far surpassing China’s population of 1.4 billion. Whoa. Facebook even changed its mission for the first time in its 13 year history, from “to give people the power to share and make the world more open and connected” to “to give people the power to build community and bring the...

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GREETINGS: 39 Ideas to Help You Rock Your Nonprofit Email Welcome Series
Jun22

GREETINGS: 39 Ideas to Help You Rock Your Nonprofit Email Welcome Series

Congratulations, you’ve got new email subscribers! Now what? Dump them in your normal communications stream without recognition or welcome? Nope! Welcome them – quickly, warmly, sincerely. The welcome email may be the single most important email you send. Welcome emails confirm permission and set expectations with the subscriber. Welcome emails are four times more likely to be opened, and five times more likely to get...

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7 Reasons Why This Gen X Nonprofit Marketer Has Fallen In Love With Slack
Jun15

7 Reasons Why This Gen X Nonprofit Marketer Has Fallen In Love With Slack

As an independent marketing and communications consultant, I work with a wide variety of clients, from nonprofits of all sizes, to agencies, to training companies. Lately, when we begin working together, figuring out how we’ll communicate and manage communications and projects, I inquire, “Do you email? Or Slack.” I’ve used Basecamp, Asana and Trello. Skype and Google Hangouts and Facebook Messenger. Google Drive, Dropbox, Box and...

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5 Clever Online Engagement Ideas for Nonprofits
May18

5 Clever Online Engagement Ideas for Nonprofits

Looking for ways to engage supporters online? Get inspired by these real nonprofit digital engagements! 1. Ask An Artist To Illustrate Take that hashtag contest to the next level. Invite an artist to illustrate your supporter’s thoughts submitted online. 2. Make a Reading List Summer’s coming. Back-to-School season begins in August. Curate a book list for your supporters, but be sure to leave room for supporters to add their...

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