7 Planning Steps for a Short Annual Report
Nov15

7 Planning Steps for a Short Annual Report

One of the beautiful things about a short annual report (think 2-4 pager, infographic or video) is that you don’t have to spend nearly as much time creating the thing. But there is a catch . . . You have to spend more time planning it. That’s because it’s a lot harder to create something short, where you have to make strategic decisions about what to leave out, than it is to just throw everything into the document....

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Week of Freebies! Day 1: Go Short with Your Annual Report
Dec26

Week of Freebies! Day 1: Go Short with Your Annual Report

Happy Holidays! It’s that time of year where we show our readers some love with some FREE goodies.  You don’t have to spend 100+ hours creating a long annual report that only your board members and close friends will read (and let’s be honest, they’ll just say they read it.). Instead, use common sense, save your nonprofit huge amounts of time and money, and create something people will actually look at. Go Short with Your Annual...

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The Annual Report Donor List is a Stupid Waste of Time
Nov15

The Annual Report Donor List is a Stupid Waste of Time

If you’ve heard me on an annual reports webinar any time in the last decade, you’ve heard me say some version of this: It’s OK to go short and stop publishing the donor list. Seriously. Now that I am actively advocating for very short annual reports, I’m hearing that the donor list is the last hurdle that is stopping otherwise rational communications and fundraising professionals from embracing short reports....

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Why You Should “Go Short” With Your Nonprofit’s Annual Report
Nov14

Why You Should “Go Short” With Your Nonprofit’s Annual Report

Long annual reports just don’t make sense for most nonprofits now. With the advent of the mobile technology, our attention spans have dropped to the point that a goldfish can focus better than we can. There are so many distractions – email, Facebook, Twitter, etc, etc. We are constantly jumping from one thing to the next. People can’t focus on what they actually care about let alone on a long, boring annual report. Stop wasting your...

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Creating a Short Annual Report for 2016 – Yes, You Can!
Nov02

Creating a Short Annual Report for 2016 – Yes, You Can!

We just finished our free webinar on Go Short for Your 2016 Nonprofit Annual Report, and we’re excited about how many of the attendees are ready to take this step (and how many already have!). Almost 2,200 people registered for this webinar and about 700 participated in this poll. Over half of the participants either did a short report last year and will this year again or will do one for the first time this year. That is such...

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Go Short with Your 2016 Annual Report [FREE Webinar TOMORROW]
Nov01

Go Short with Your 2016 Annual Report [FREE Webinar TOMORROW]

You need to publish an annual report. It’s a best practice. But that doesn’t mean you have to spend 100+ hours creating a tome that only your board members and close friends will read (and let’s be honest, they’ll just say they read it.). Instead, use common sense, save your nonprofit huge amounts of time and money, and create something people will actually look at. Find out how TOMORROW during our FREE webinar: Go Short...

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