You Really Need to Get Your 2017 Nonprofit Annual Report Done
Jan03

You Really Need to Get Your 2017 Nonprofit Annual Report Done

We’ve tried to get you thinking about your nonprofit annual report back in November, but we know a lot of you are just too focused on year-end giving to think about it. (We’ll convert you one day though!) Now it’s January. Your Nonprofit Annual Report needs to go out. No excuses. OK, so maybe you have a few excuses like… You don’t know where to start You don’t know what to include You don’t...

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Your Nonprofit Annual Report – Shorter and Faster
Nov22

Your Nonprofit Annual Report – Shorter and Faster

Did you see yesterday’s post showing that most nonprofit communicators think their workload is too heavy? Not a surprise, right? We’ve been hearing that for a while now, which is why we started developing short, intensive courses with step-by-step coaching. We call these courses Nonprofit Marketing Accelerators. And our next Accelerator will help you knock out a HUGE to-do on your list: Your Nonprofit Annual Report. Join...

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7 Planning Steps for a Short Annual Report
Nov15

7 Planning Steps for a Short Annual Report

One of the beautiful things about a short annual report (think 2-4 pager, infographic or video) is that you don’t have to spend nearly as much time creating the thing. But there is a catch . . . You have to spend more time planning it. That’s because it’s a lot harder to create something short, where you have to make strategic decisions about what to leave out, than it is to just throw everything into the document....

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Week of Freebies! Day 1: Go Short with Your Annual Report
Dec26

Week of Freebies! Day 1: Go Short with Your Annual Report

Happy Holidays! It’s that time of year where we show our readers some love with some FREE goodies.  You don’t have to spend 100+ hours creating a long annual report that only your board members and close friends will read (and let’s be honest, they’ll just say they read it.). Instead, use common sense, save your nonprofit huge amounts of time and money, and create something people will actually look at. Go Short with Your Annual...

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The Annual Report Donor List is a Stupid Waste of Time
Nov15

The Annual Report Donor List is a Stupid Waste of Time

If you’ve heard me on an annual reports webinar any time in the last decade, you’ve heard me say some version of this: It’s OK to go short and stop publishing the donor list. Seriously. Now that I am actively advocating for very short annual reports, I’m hearing that the donor list is the last hurdle that is stopping otherwise rational communications and fundraising professionals from embracing short reports....

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Why You Should “Go Short” With Your Nonprofit’s Annual Report
Nov14

Why You Should “Go Short” With Your Nonprofit’s Annual Report

Long annual reports just don’t make sense for most nonprofits now. With the advent of the mobile technology, our attention spans have dropped to the point that a goldfish can focus better than we can. There are so many distractions – email, Facebook, Twitter, etc, etc. We are constantly jumping from one thing to the next. People can’t focus on what they actually care about let alone on a long, boring annual report. Stop wasting your...

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