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This blog is all about do-it-yourself nonprofit communications and marketing. I love helping small and medium-sized nonprofits communicate more effectively with their members, donors, volunteers and other supporters, so that together, we can all make the world a better place. I do that as a blogger, trainer, coach and consultant.
I believe that even the smallest nonprofit staffs with the most modest budgets can achieve tremendous results through savvy marketing and communications. I hope this blog and my online marketing training and other resources encourage you to do just that, while helping you grow personally as a nonprofit marketer and communications professional.
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me with your questions and comments. You can also learn more about hiring me as a coach or consultant.
Check out my calendar of events for upcoming webinars, live broadcasts of Magic Keys Radio, online office hours, and more.
Posted by Kivi Leroux Miller on Feb 26, 2008 in
Brochures,
Nonprofit Communications Last week I said that the call to action is the most important part of a nonprofit brochure. Yesterday, in my Nonprofit Marketing Tips e-newsletter (sign up here in the left sidebar) I sent out an article that explains how to write a good call to action for a brochure. That article is now available online at Nonprofit Marketing Guide.com.
We still have space in Wednesday’s brochures webinar and Thursday’s brochures e-clinic if you’d like some help with your nonprofit’s brochures. Registration closes at 1:30 p.m. Eastern on Wednesday for both events.
More Goodies: Get Kivi's Nonprofit Marketing Tips E-Newsletter (2-3 times per month)
Posted by Kivi Leroux Miller on Feb 22, 2008 in
Brochures,
Nonprofit Communications,
Online Courses NOT your mission statement.
NOT your description of activities.
NOT your photographs.
The most important part of a nonprofit brochure is your call to action.
Once you’ve answered my questions about your organization and inspired me to take the next step, what do I do? Whom do I call (don’t just give me a phone number — tell me who to ask for)? Where do I go on your website? Is there a panel I can tear off and mail in?
Never publish another brochure without a call to action.
I’m doing a webinar on Wednesday (2/27/08) on nonprofit brochures called How to Make Your Brochures Pop! where you’ll get many more tips like these to make your nonprofit brochures as powerful as possible. It’s $35 for as many people from your organization as can fit around a computer monitor and speaker phone.
On Thursday (2/28/08), I’m doing my first online coaching session on brochures. Up to ten people will get personalized, hands-on advice on their nonprofit brochures, including ideas and feedback from me and other participants. That costs $99 and includes Wednesday’s webinar as well.
More Goodies: Get Kivi's Nonprofit Marketing Tips E-Newsletter (2-3 times per month)
