Need Writing Ideas? Try These Prompts
Jul30

Need Writing Ideas? Try These Prompts

At the start of each month, we send at least 10 writing prompts (usually more) to the subscribers of our Monthly Nonprofit Writing Prompts E-Newsletter. These prompts help you come up with ideas for articles, stories, press releases, blog posts, Facebook updates, letters, and other content. We send them a month ahead so you’ll have time to think about the ideas and incorporate them into your editorial calendar. The emails are usually...

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Marketing Time Savers: Tools to Improve Your Writing
Jul22

Marketing Time Savers: Tools to Improve Your Writing

    Even if you like to write like I do, it can still feel like it takes forever to produce something good. And let’s face it, time is not something you have a whole lot of.  Below are five online writing tools we like and that were also recommended by friends. They’ll help you create great marketing copy, faster. I’ll be sharing more time-saving tips for nonprofit marketers during Smart Nonprofit...

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3 ‘Sounds-Like’ Word Fails that Kill Your Content
Jun25

3 ‘Sounds-Like’ Word Fails that Kill Your Content

You labor long and hard to get your marketing content right. We all do. That’s why it’s so dismaying when I see errors like these in campaigns and updates from organizations like yours. It’s not from want of trying! But the English language is tricky, with many words sounding alike. Errors like these three most-frequently-seen ones are easy to make. But they’ll tarnish your impact and reputation (especially if...

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Question for You: Where do you get your best writing ideas?
Jun22

Question for You: Where do you get your best writing ideas?

For today’s Question of the Week, we’re talking inspiration – writing inspiration to be exact. Where do you get your best writing ideas? Share your sources of inspiration below! Facebook friend Andrea Baumann finds ideas skimming Facebook, Pinterest, and Twitter. She says “It’s a great way to see what others are saying and commenting on.” Kerri Karvetski  says, “Packaged goods (not kidding)...

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Becoming a Fundraising Genius
May27

Becoming a Fundraising Genius

Fundraising expert Tom Ahern is cranking out some great stuff for us this year! We just finished the first session of 2015 of his Ahern Writing Academy for Fundraisers including a BRAND NEW e-clinic on making the most of your landing and donation pages on your website. Tom is legendary as a guidebook author, donor-centered copywriter, and speaker on the conference circuit. And Nonprofit Marketing Guide is proud to be the exclusive...

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Make About Us Page an Invitation, Not a Recitation
May14

Make About Us Page an Invitation, Not a Recitation

When it comes to building relationships and trust with prospective donors and volunteers, service users or program participants and other vital audiences, the smallest details can make a huge impact, especially when they’re about your organization’s people. That’s why there’s so much potential for us to do SO much better with About Us web site content. I’ve seen it time, and time again—the About Us section is the last item on the...

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