Marketing Fundraising Events: The Ultimate Checklist
Jul26

Marketing Fundraising Events: The Ultimate Checklist

Holding a fundraising event soon? Use these tips from Kerri Moore, Director of Marketing at Booster to get the word out. And add your tips in the comment section below ~Kristina Guest Post by Kerri Moore of Booster Marketing your fundraising event is a necessity to attract attendees. After all, if people don’t know about your event or what it stands for, they’re not very likely to come. But the marketing process can feel overwhelming,...

Read More
Corporate v. Nonprofit, 5 Lessons Learned When I Switched to Nonprofit Communications & Marketing
Jun13

Corporate v. Nonprofit, 5 Lessons Learned When I Switched to Nonprofit Communications & Marketing

Kivi met Cynamon at the Create Good Conference this year and asked her to share about making the change from the corporate world to a nonprofit communications director position. ~Kristina Guest Post by Cynamon Frierson In January 2016, I dove into nonprofit work as the Communications and Marketing Manager for the Lung Cancer Initiative of North Carolina, and it has taught me a lot in these last few months. After graduating from...

Read More
How Criteria Saved the Day
May26

How Criteria Saved the Day

Jennifer Vander Molen is the Manager of Communications at The Colossian Forum and a participant in our Mentoring Program. Today she  shares her organization’s process of creating a new tagline. ~Kristina Guest Post by Jennifer Vander Molen of The Colossian Forum Never in my wildest dreams did I think I’d sing the praises of something like criteria. Iced orange creamsicle oolong tea? Yes! The benefits of a quick walk outside?...

Read More
Mobile Fundraising 101: The Basics
Feb25

Mobile Fundraising 101: The Basics

We’ve had some questions about mobile fundraising so here’s John Killoran, CEO of @Pay, to get us started. He’ll be back soon with more details on how to raise money with mobile so stay tuned. ~Kristina Guest Post by John Killoran Deep down, all forms of communication (email, letters, phone calls, etc.) have similar goals to meet. They aim to send a message, to make an impact, to help the voiceless be heard, the...

Read More
9 Tips From 3 Successful Peer-to-Peer Fundraising Campaigns
Oct05

9 Tips From 3 Successful Peer-to-Peer Fundraising Campaigns

Looking for some inspiration for your peer-to-peer fundraising campaign? Rob Wu, CEO of CauseVox, has some great examples and advice for you in today’s post. ~Kristina Guest Post by Rob Wu of CauseVox Enjoying a successful peer-to-peer fundraising campaign can take some trial and error. The best way to shortcut some of that experimentation is to look at successful campaigns and gather what worked for them. So we’ve done just...

Read More
Nonprofits Should Play Offense, Not Defense, to Improve Reputation
Sep17

Nonprofits Should Play Offense, Not Defense, to Improve Reputation

When being criticized, do you get defensive and go on the attack? While standing up for your cause isn’t a bad thing, Peter Panepento talks about how a proactive approach with transparent storytelling is better in the long run. ~Kristina Guest Post by Peter Panepento of Panepento Strategies When was the last time you changed a mind by being defensive? I’m going to venture to say that it hasn’t happened to you very often, if at...

Read More