Kick-Start Yourself with a Communications Grid
Mar26

Kick-Start Yourself with a Communications Grid

We always hear from nonprofits asking how other organizations organize their content. We’ve talked about Big Picture Communications Timelines and Editorial Calendars, but there are lots of great hybrids in between.  Former Mentoring Program participant Carol Goglia, Director of Marketing and Communications at Communities Foundation of Texas, was kind enough to share her communications grid with us, and you. ~Kivi Guest Post by...

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I Don’t Care About Money … And Other Confessions Of A Nonprofit Writer
Mar19

I Don’t Care About Money … And Other Confessions Of A Nonprofit Writer

Laurel Dykema at Mission India has done some great guest posts for us, but this might be my favorite! Share your confessions below! ~Kivi Guest Post by Laurel Dykema of Mission India Hello, my name is Laurel. I’m a nonprofit writer. And these are my confessions: #1: I don’t care about money. Now, don’t get me wrong, fundraising is what I do, but money is not what I really care about. What is really important to me is the work I’m a...

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Prospect Research: A Breach of Privacy, or a Best Practice?
Mar18

Prospect Research: A Breach of Privacy, or a Best Practice?

Learning about a prospective major donor is important to cultivating that relationship. But many fundraisers feel researching prospects in the Internet Age is too creepy. Author, speaker, coach and fundraising consultant, Amy Eisenstein, shows you how to get the info you need without becoming a creeper.  Amy also has a special offer for our readers – be one of the first 100 people to purchase Major Gift Fundraising for Small...

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Putting the “Key” Back in “Key Messages”
Mar13

Putting the “Key” Back in “Key Messages”

Kristan Allen and her work as the director of marketing and communications for The Mentoring Partnership of Southwestern Pennsylvania were featured in my book Content Marketing for Nonprofits. She took part in our first Book Club discussion panel a few weeks ago and had such great things to say, we asked her to share her insight with you.  ~Kivi Guest Post by Kristan Allen of The Mentoring Partnership of Southwestern Pennsylvania...

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Nonprofit Leadership | The Backcountry Guide Way
Mar11

Nonprofit Leadership | The Backcountry Guide Way

I used backpacking as the organizing metaphor in my book, Content Marketing for Nonprofits, so when Bo offered to write this post relating nonprofit leaders to backcountry guides, I thought it was perfect fit.  ~Kivi Guest Post by Bo Percival As someone who is passionate about the outdoors, I have long been engaged with backcountry guides. I have followed them, I have trained with them and I have been one. They take groups climbing up...

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Marketing Matching Gift Programs to Your Donors
Mar06

Marketing Matching Gift Programs to Your Donors

If your nonprofit has corporate matching gift programs, make sure donors employed at those businesses know about it. Adam Weinger of Double the Donation is back with some ideas on how to help your donors check with their employers to see if their employer will match their gift. ~Kivi “Congratulations! You’ve just received a donation from Joe Schmoe!” This is undoubtedly a fundraising professional’s favorite thing to read. Let’s...

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