9 Tips for Creating an Editorial Calendar Chock Full of What Your Community Wants
Aug06

9 Tips for Creating an Editorial Calendar Chock Full of What Your Community Wants

Diane Greenhalgh joins us again with some more great ideas on creating content for your nonprofit. ~Kivi Guest Post by Diane Greenhalgh of the Pulmonary Hypertension Association On this blog and in her webinars and book, Kivi talks about how you should try to become your community’s favorite nonprofit because research has shown that people give two-thirds of their charitable donations each year to one favorite charity. One of the ways...

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5 Leadership Failures That Hurt Communications and Fundraising
Jul15

5 Leadership Failures That Hurt Communications and Fundraising

Communications directors and development directors are not magicians or miracle workers, and yet many executive directors and boards seem to think they should be able to pull rabbits out of hats and turn water into wine. Too often, when I coach communications directors through their daily challenges, I find that their jobs are being made so much harder than they should be because of a handful of leadership failures. Here are five that...

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You’ve Just Been Promoted to Chief of Staff
Jul08

You’ve Just Been Promoted to Chief of Staff

I’ve had a wonderful time getting to know Leili Khalessi over the last six months as she participated in our Communications Director Mentoring Program. I think I learned as much from the experience as she did!  I see too many nonprofit communications directors who are treated like gophers, or the catch-all dumping grounds for work no one else in the office wants to do. But what if you could transform your role away from that and...

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Create a Marketing Team with Your Staff and Board (Even If They Don’t Know) [Free On Demand Webinar]
Jul01

Create a Marketing Team with Your Staff and Board (Even If They Don’t Know) [Free On Demand Webinar]

We’ve published another tips and advice page on our website! We’ve already told you about our new social media and email newsletter pages – where you can now find advice and tips based on your experience level. Now you can learn how to get your staff and board to help with your marketing efforts with our all new marketing team management tips page. If your staff isn’t quite on board with your marketing efforts,...

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Your Boss Self and Your Worker Self [Book Review]
Jun24

Your Boss Self and Your Worker Self [Book Review]

I get into strategic planning and productivity mode twice a year: once in December/January and again in June/July. That means I’m reading and thinking a ton about what we do at Nonprofit Marketing Guide and about my own personal productivity. One of the books I’m working my way through is How to be a Productivity Ninja: Worry Less, Achieve More and Love What You Do (Amazon).  I’ve read a lot of productivity and time...

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How Long Should Your Job Take?
Jun18

How Long Should Your Job Take?

What’s a reasonable workload for a nonprofit communications director? To answer that question, we really need to know how long the primary parts of the job take.  So let’s talk about that! I’ve created a quick survey asking you to give a ballpark estimate on how long it takes you to do certain things. I know, “it depends!”  But let’s just go with your average experience. At the end of the survey,...

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