Nonprofit Thank You Videos – Binge Watch Here!
Nov20

Nonprofit Thank You Videos – Binge Watch Here!

I am so excited about next week, not only because it’s Thanksgiving, but because this is when we see a huge wave of nonprofit thank you videos being released. And I LOVE THESE THINGS. I’ve started my 2014 Playlist of Nonprofit Thank You Videos. If you have one and want me to consider adding yours to the list, just leave me the link in the comments on this blog post. I’ll be adding a whole bunch more to this list over...

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MAKE ME A MATCH: 48 Ways to Ask for a Matching Gift in an Email Fundraising Appeal
Nov19

MAKE ME A MATCH: 48 Ways to Ask for a Matching Gift in an Email Fundraising Appeal

Stuck trying to find new ways to describe your matching gift campaign? Never fear! Use these matching gift phrases in all the right places: Subject line Preheader Header Calls-to-action (be sure to include at least 2 in each email) Sidebars P.S. Donation landing page Good luck fundraisers! Contribute today to make sure we can match your gift. Act now and a generous sponsor/donor will match what you give, dollar-for-dollar, until X. As...

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Most Important Social Media Sites to Nonprofits in 2015
Nov18

Most Important Social Media Sites to Nonprofits in 2015

More than 800 nonprofits have completed our 2015 Nonprofit Communications Trends Report Survey (please take it now if you are not one of those 800+). Here’s some preliminary data . . . We asked you to put eight social networks in “order of importance to your nonprofit’s communications strategy in 2015.” This is what that ranking looks like as of today: This data is consistent with the trends we’ve seen in...

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#MixedLinks for Nonprofit Communicators
Nov14

#MixedLinks for Nonprofit Communicators

Is it chilly where you are? It is here! Let’s wrap up  the week with some warm Mixed Links… Thanks to the almost 800 nonprofit professionals who have already taken our 2015 Nonprofit Communications Trends Report Survey! If you haven’t taken it yet, please take a few minutes to share your predictions for 2015. Survey takers will be invited to an exclusive Trends Preview Webinar on December 11th (full details are in...

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So Excited About The Wordifier – And You Should Be Too
Nov12

So Excited About The Wordifier – And You Should Be Too

I am sure you are wondering just what The Wordifier is. Oh it’s no big deal really - it just might be one of the coolest communications tools out there. That’s all. A few months ago Erica Mills of Claxon Marketing joined us for one of our Feedback and Fine-Tuning Webinars and told me about this great tool they were working on that will let you know what words are over-played and should be avoided in your nonprofit...

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Some People Just Need to Go Away
Nov11

Some People Just Need to Go Away

I don’t rant on this blog THAT often, but every now and then, we need to get real around here. I talk all the time, constantly, about how much I love my job, and working in the nonprofit sector. I do. I LUUUUUVVV it. 99% of the time. But then there’s the 1% of people in our sector who stink it up for me.  I bet they stink it up for you, too. This is what they say to us: How dare you charge for your training? We can’t...

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