What Staff Want Board Members to Know
Oct09

What Staff Want Board Members to Know

Yesterday, I told you about a recent workshop with more than 200 nonprofit board and staff members, where we did an exercise for board members to share what they secretly wanted staff to know on yellow notes, and for staff to share what they wanted board members to know on pink notes. Board members said this; today we hear from staff.  Here are their top three messages: Learn what we really do. Ask questions. Meet the people we serve....

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What Board Members Want Staff to Know
Oct08

What Board Members Want Staff to Know

At a recent workshop with more than 200 nonprofit board and staff members, we did an exercise where board members shared what they secretly wanted staff to know on yellow notes, and staff shared what they wanted board members to know on pink notes. Today and tomorrow, I’ll share the most popular messages with you, starting today with what board members wish they could say to staff. Here are the top three messages I see board...

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Sample Calendars: How Often to Send Direct Mail and Email [Video and Download]
Oct07

Sample Calendars: How Often to Send Direct Mail and Email [Video and Download]

Watch this video to learn about the six new communications calendars I’ve created for you as part of our brand-new training, Creating a 12-Month Community Engagement and Fundraising Plan. I talk about the first part of the training, Calendars That Connect, which we’ll present on Monday, October 20, 2014. Then download one of the sample calendars for free.  The sample calendars tell you when to send direct mail and email...

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Day in the Life of a Nonprofit Communicator – Genna Kasun
Oct06

Day in the Life of a Nonprofit Communicator – Genna Kasun

Here’s the latest installment in our series on the “Day in the Life” of nonprofit communicators, where we ask you to describe your day in your own words.  Want to be featured in this series? Tell us what you do in a typical day as a nonprofit communications pro. Genna Kasun is a marketing and advancement writer whose work varies from writing and supervising social media and enrollment content to grant writing, case statement work and...

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#MixedLinks for Nonprofit Communicators
Oct03

#MixedLinks for Nonprofit Communicators

Let’s celebrate the end of the week with a round of Mixed Links… Givelify just released a new white paper called “Nonprofit Fundraising: Removing Roadblocks and Meeting Goals with Mobile Technology.” Aplos has started a funny new blog series on creative approaches to fundraising. Did you miss September’s Nonprofit Blog Carnival? It was published earlier this week by Joanne Fritz. The topic was Social Media for Good...

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Finding Purpose: You and Your Nonprofit
Oct02

Finding Purpose: You and Your Nonprofit

    You may have seen this graphic or its cousins floating around on social media lately. I liked it a lot, because it helped me explain some concepts to my 11-year-old, who is suddenly concerned about her purpose in life. I certainly believe that I have found my professional purpose by founding Nonprofit Marketing Guide and am grateful for it every day. Then I got to thinking about how this relates to nonprofit marketing...

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