Our Annual All-Access Pass Is on Sale NOW
Jun29

Our Annual All-Access Pass Is on Sale NOW

We put our Annual All-Access Pass on sale only twice a year: in December and NOW. We know many nonprofits are on a summer fiscal year, and you might need to use this year’s money in the next few days. Or . . . you might have a new budget starting on July 1. Either way, this sale is for you! Included in the Annual All-Access Pass: Live and recorded webinars presented by our guest advisors and me that keep you up-to-date on best...

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Where Should I Pitch My Nonprofit’s Story?
Jun28

Where Should I Pitch My Nonprofit’s Story?

Many nonprofits use the “spray and pray” technique when they are pitching their stories to the media. They spray their pitches everywhere and pray that somebody picks them up. But if your organization is interested in having its messages connect with your ideal audiences — and if it wants more success landing meaningful media coverage — it’s time to ditch “spray and pray” and get more surgical...

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Motivate Colleagues to Spot & Gather 5-Star Stories
Jun27

Motivate Colleagues to Spot & Gather 5-Star Stories

Here’s how to ask, train, support, and reward the front-line folks who have the greatest access to 5-star stories! Join me to learn How to Jumpstart Your Story-Gathering Team Thursday, June 30, 1-2PM Eastern Stories are one of the easiest (and one of the most useful) types of insights your team can gather. And, when you have compelling stories—about beneficiaries, donors, or volunteers, or other players—to share in your...

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Don’t Forget the Alt-Text!
Jun24

Don’t Forget the Alt-Text!

I wrote about alt-text a few years ago, but based on the email newsletters submitted without any alt-text during our recent Feedback and Fine-Tuning Session, some of you need a reminder… What is alt-text? Alt image text or alternative image text is the text that shows up when someone can’t view the image due to the settings on their email or browser. Why images aren’t displayed can vary from person to person, but...

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SEE HOW THEY STACK UP: 6 Popular Online Engagement Tools for Advocacy and Fundraising
Jun16

SEE HOW THEY STACK UP: 6 Popular Online Engagement Tools for Advocacy and Fundraising

Looking for a new tool to help you raise money and engage supporters online? Check out The Nonprofit Guide to Online Engagement Tools by Firefly Partners. The report reviews six commonly used online tools designed specifically for nonprofits —  Blackbaud Luminate Online, CharityEngine, Engaging Networks, EveryAction, NeonCRM and Salsa — and ranks them in 10 areas of functionality, from advocacy to events to website integration. You...

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Effective Bequest Marketing [Webinar Tomorrow]
Jun15

Effective Bequest Marketing [Webinar Tomorrow]

Tomorrow, June 16th at 1 p.m. Eastern (10 a.m. Pacific), Tom Ahern, one of the world’s top authorities on “raising more money from the very same donors,” will join us for his popular 90-minute webinar, Marketing Bequests: The Art of Asking for That Final Gift. Recordings available if you can’t attend live, but you have to register before the webinar begins. ~Kristina Guest Post by Tom Ahern Tomorrow, I will...

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