Marketing Time Savers: Tools to Improve Your Writing
Jul22

Marketing Time Savers: Tools to Improve Your Writing

    Even if you like to write like I do, it can still feel like it takes forever to produce something good. And let’s face it, time is not something you have a whole lot of.  Below are five online writing tools we like and that were also recommended by friends. They’ll help you create great marketing copy, faster. I’ll be sharing more time-saving tips for nonprofit marketers during Smart Nonprofit...

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5 Super Solid Ways To Engage Your Supporters Online (PLUS 28 Affordable Tools to Help You Do It)
Jul16

5 Super Solid Ways To Engage Your Supporters Online (PLUS 28 Affordable Tools to Help You Do It)

Are you out of ideas for engaging supporters online? Try one of these tried and true digital engagement tactics to strengthen your relationships, move members to act, and build support for your programs and mission. 1) Try a Petition or Pledge This is a bread-and-butter tactic for advocacy organizations, but lots of orgs can use this. A pledge to vote, not buy from puppy mills, or to go vegetarian for a day A petition to support or...

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Marketing Time Savers: My 3 Favorite Gmail Hacks
Jul15

Marketing Time Savers: My 3 Favorite Gmail Hacks

At Nonprofit Marketing Guide, we use Google Apps for Work to manage our email, calendars, etc.  As a two-person company, we don’t have lots of time to waste. And neither do you. So if you are a Google Apps or Gmail user, you might like my three favorite Gmail hacks. (I know these work on Apps; I apologize if they don’t or work differently with plain ol’ Gmail.) I’ll be sharing more time-saving tips for...

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When You Have a Little Extra Left in the Marketing Budget
Jun17

When You Have a Little Extra Left in the Marketing Budget

Sure, it’s more common in our line of work to be short on funds, but every now and then, like the end of the fiscal year, you might just find yourself with a little left over that you’d really like to spend. That’s the situation Kathy Powell is in. She’s the communications director at Temple Sinai Atlanta, and here’s part of an email she sent me yesterday . . . “Our fiscal year starts in July and...

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7 Free Tools to Improve Your Nonprofit Marketing
Jun10

7 Free Tools to Improve Your Nonprofit Marketing

We know you guys love your nonprofit marketing tools – especially when they are free! Billy Attar of Pipl is here today to share some tools we haven’t even heard of. Let us know what you think and share your favorite tools too! ~Kristina Guest Post by Billy Attar of Pipl We marketers are always on the lookout for new tools to make our work easier. A lot of what we do revolves around social media and reaching out to people...

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CONFESSION: I Stink at Making Graphics. These Tools Make Me Look Like a Genius. 
Feb04

CONFESSION: I Stink at Making Graphics. These Tools Make Me Look Like a Genius. 

Is it me, or can everyone under 30 write, manage, code, photograph, design, analyze, train, present and strategize? Me? I’m not so good with the graphics. I’m getting better, but infographics and photo manipulation aren’t second nature to me. Sometimes, they’re a struggle. But I need visuals to communicate, to tell the story I need to tell, to motivate donors and advocates to act. I know words alone will not...

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