5 Super Solid Ways To Engage Your Supporters Online (PLUS 28 Affordable Tools to Help You Do It)
Jul16

5 Super Solid Ways To Engage Your Supporters Online (PLUS 28 Affordable Tools to Help You Do It)

Are you out of ideas for engaging supporters online? Try one of these tried and true digital engagement tactics to strengthen your relationships, move members to act, and build support for your programs and mission. 1) Try a Petition or Pledge This is a bread-and-butter tactic for advocacy organizations, but lots of orgs can use this. A pledge to vote, not buy from puppy mills, or to go vegetarian for a day A petition to support or...

Read More
MAMA Marvelous! (Case Study)
Jul09

MAMA Marvelous! (Case Study)

Visual storytelling done right cuts through the clutter to resonate with the people you want to act. That kind of imagery is worth far more than 1,000 words. Take this unforgettable example from MAMA (Mobile Alliance for Maternal Action). I lingered on this image, taking in the different women and their range of expressions. The photo with text quickly and memorably conveys not only what MAMA does, but how—improving health through...

Read More
#NPCommPix is back starting July 1!
Jun23

#NPCommPix is back starting July 1!

We’ll be kicking off the fourth edition of the #NPCommPix photo-a-day challenge for nonprofit communications pros on July 1, and I hope you’ll join in the fun. Dawn Crawford at BC/DC Ideas and I host the challenge, but we are very excited to welcome our first guest co-host, the Young Nonprofit Professionals Network this time! All you have to do is take a look at the daily prompt, and post a photo to Instagram or Twitter...

Read More
Everything You Need to Know About Hashtags
Jun16

Everything You Need to Know About Hashtags

You probably know that hashtags are words or phrases with the hash symbol (#) in front of them. The hash symbol creates a link and clicking on that hashtag will bring up other posts with that tag. Hashtags are used by everyone from individuals with 10 followers to big corporations and celebrities with millions of followers. But did you know that many nonprofits have also had great luck with using hashtags to get their tweets, images,...

Read More
Hashtags for Every Day of the Week (Nonprofit Edition)
Jun04

Hashtags for Every Day of the Week (Nonprofit Edition)

Looking for an easy content idea for Instagram and Twitter? Try a day-of-the-week post with one of these hashtags. Some of them, like #ThrowbackThursday and #InspirationMonday, can even be used on Facebook. 3 quick tips for using this tactic:   Do your research. Hashtag meanings change over time. And some hashtags don’t mean what you think they mean. For Instagram, keep a note on your phone with groups of hashtags that you can...

Read More
Recent Facebook Algorithm Changes and What They Mean for Nonprofits
Jun02

Recent Facebook Algorithm Changes and What They Mean for Nonprofits

This Thursday, June 4th, ActionSprout will join us in presenting Beth Becker’s FREE WEBINAR How to Master Facebook’s News Feed Algorithm to Boost Your Content. Here is a little taste of what you’ll learn. ~Kristina Guest Post by Drew Bernard, Founder and CEO of ActionSprout Facebook has recently made several changes to the algorithm that determines which content shows up in all of its 1.4 billion monthly users’ News Feeds,...

Read More