Lolly, Lolly, Lolly, Get Your Hashtags Here
Feb24

Lolly, Lolly, Lolly, Get Your Hashtags Here

In case you are brand spanking new to social media, hashtags are words or phrases with the hash symbol (#) in front of them. The hash symbol creates a link and clicking on that hashtag will bring up other posts with that tag. Can you spot the hashtags in this tweet: Fillable Or Simple Button: Which Version Is Better For Getting Donations? http://t.co/1YtQ35eq7p #fundraising #nptech via Agitator — Kerri Karvetski (@karvetski) February...

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BOOKMARK THIS: Big List of Twitter Chats for Nonprofits (Chat Tools, Too!)
Feb17

BOOKMARK THIS: Big List of Twitter Chats for Nonprofits (Chat Tools, Too!)

Yearning for company, learning, or meaningful connections on Twitter? Try a Twitter chat! TWITTER CHAT  A conversation that happens on Twitter that’s focused within a certain time (usually an hour) on a specific topic and by a specific person or organization. If you’re struggling to “get” Twitter, Twitter chats just may give you that “aha” moment that turns you into a fan of the platform. There are...

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REPORT: Facebook Levels Off While Instagram Rises
Jan21

REPORT: Facebook Levels Off While Instagram Rises

Image source: https://flic.kr/p/7CdtRG (Reading this on email? Be sure to click over to the post to see the graphics.) Nonprofits, it’s time to see other people (besides those on Facebook). According to the latest research from Pew Research Center, more Americans are branching out from Facebook to try second and third social networks. Instagram in particular jumped 16% percent in the 18-29 age bracket, and 9 percent overall...

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WHERE ARE MY PEOPLE? 6 Tools and Techniques for Finding Friends and Influencers on Facebook & Twitter
Jan06

WHERE ARE MY PEOPLE? 6 Tools and Techniques for Finding Friends and Influencers on Facebook & Twitter

For more tips and examples, join me next Thursday, January 15th at 1:00 p.m. Eastern (10:00 a.m. Pacific), for my brand new webinar Where Are My People? How to Find Your Audience on Social Networks. (Recording available if you can’t attend live.) Let’s face it – not all followers on social networks are the same. Some are more influential than others, on social and in real life. Some mean more to your organization...

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AARP’s Rule of One for Facebook
Dec03

AARP’s Rule of One for Facebook

  Facebook engagement is so confounding for so many nonprofits, so when I hear about an organization that seems to have figured it out, I have to share. This recent article in the Chronicle of Philanthropy (subscription required) describes how AARP Studios, the org’s digital team, has grown its social media presence and engagement by huge leaps and bounds over the last few years. A few key elements include lots of...

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Most Important Social Media Sites to Nonprofits in 2015
Nov18

Most Important Social Media Sites to Nonprofits in 2015

More than 800 nonprofits have completed our 2015 Nonprofit Communications Trends Report Survey (please take it now if you are not one of those 800+). Here’s some preliminary data . . . We asked you to put eight social networks in “order of importance to your nonprofit’s communications strategy in 2015.” This is what that ranking looks like as of today: This data is consistent with the trends we’ve seen in...

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