Giving, Impact, and Happiness
Oct28

Giving, Impact, and Happiness

Thanksgiving is coming up, which means lots of nonprofit messaging around gratitude. But have you thought about whether your organization has a spirit of gratitude for others? In this guest post, Ross Johnston reflects on the power of sharing both gratitude and impact, and how that can change the results you get in fundraising and in life.  ~Kivi Guest Post by Ross Johnston Happiness and Giving Study There was a study recently where...

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Creating More Donor-Centered Thank You Letters: One Nonprofit’s Success [Examples]
Sep10

Creating More Donor-Centered Thank You Letters: One Nonprofit’s Success [Examples]

With so many nonprofits getting thank you letters wrong, writing a great one that focuses on the donor and not your organization is a great marketing and fundraising strategy. All-Access Pass Holder J Merriman of Keep Truckee Meadows Beautiful shares how tweaking their thank you letter got an immediate response. ~ Kivi Guest Post by J Merriman of Keep Truckee Meadows Beautiful In 2014, Keep Truckee Meadows Beautiful will celebrate 25...

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Barth Syndrome Foundation Thank You Letter: Before and After
Mar13

Barth Syndrome Foundation Thank You Letter: Before and After

I received an email from Lindsay B. Groff, executive director of Barth Syndrome Foundation after she attended my Writing Thank You Notes That Inspire Future Gifts webinar. Lindsay wanted to share the before and after with me, and then agreed to share her example with you too! Take a look below. Before: After: You should notice a difference immediately. Instead of  just random “families and individuals affected by Barth...

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Charity: Water Progress Email – Learn from It!
Mar06

Charity: Water Progress Email – Learn from It!

Charity: Water has done it again  - they’ve sent another incredibly effective progress report email. (See past examples I loved here and here.) Here’s what I love about this . . . It reminds me that I gave money and they say where that money is going, plainly and simply. It gives me perspective on how long it takes for projects like this to happen, and shows me where we are in that process. This seems to be a new addition...

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Turning Lame Letters into Donor Delight
Jan07

Turning Lame Letters into Donor Delight

I believe a well-written, thought-out thank you letter is the perfect opportunity to further develop your relationships with your donors. I am presenting two webinars this week on thank you letters if you want to join us, but in the meantime, Erica Mills has written a great blog post for us on how to avoid three major thank you letter mistakes. ~Kivi Guest Post by Erica Mills, Claxon Doesn’t it seem weird that after spending so much...

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A Few Great Thank You Videos

This may have been the “Year of the Thank You Video” – lots of really great stuff arrived in my inbox in the last week. So much so that even the well-written Thanksgiving messages without videos seemed a little boring and dated to me. The ones with video felt so much more alive and real. For two years now, I have been using the “Our Scientists Say Thanks” video from the Nature Conservancy as the model for...

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