How Big Should Your Communications Team Be?
Jan20

How Big Should Your Communications Team Be?

      Need some helping making the case for more communications staff? Here’s what we learned from the 2016 Nonprofit Communications Trends Report: Team size grows as budgets grow, surpassing one FTE somewhere between the $500,000 – $1 million mark and three FTE at the $5 – 10 million mark. In 2016, 72% of all survey participants said they expected their communications team’s staffing  to stay the same size,...

Read More
More Than Words: Why Visuals Are Critical in Pitching Your Story
Jan12

More Than Words: Why Visuals Are Critical in Pitching Your Story

If you have been reading our blog the last year, you will probably recognize Peter Panepento. Peter is the principal at Panepento Strategies, a full-service content, digital, and social strategy firm for nonprofits and socially-minded companies. He was formerly an assistant managing editor at The Chronicle of Philanthropy as well.  We are excited to announce that he has officially joined our team of advisers along with Kerri Karvetski...

Read More
The Perfect Employer for a Nonprofit Communications Director
Jan11

The Perfect Employer for a Nonprofit Communications Director

Is there such a thing as the perfect job? Maybe, maybe not. We hear about some good situations and some bad ones in our Day in the Life series. We also learned a few things in our 2016 Nonprofit Communications Trends Report too. Does size matter? Communications directors at nonprofits with budgets of $5-10 million are most likely to say they feel very capable in their jobs, that they are passionate about the work, and that they plan...

Read More
How Often Should We Email, Mail, Post . . .
Jan07

How Often Should We Email, Mail, Post . . .

We get questions all the time about the frequency with which nonprofits should be communicating. Of course, the right answer for you depends on many factors, especially your goals, the demographics of the people you are communicating with, and your relationships with those people. Need some averages to start the discussion? Here are the most popular communications frequencies, according to the 2016 Nonprofit Communications Trends...

Read More
2016 Portrait of a Nonprofit Communications Director [Infographic]
Jan06

2016 Portrait of a Nonprofit Communications Director [Infographic]

Download your copy of the full 2016 Nonprofit Communications Trends Report here! Today we are sharing the second of two infographics for this year’s trends report.  (Here’s the first one, on communications channels, frequency and teams.) See below to discover: How many communications directors and coordinators plan to leave their jobs in the next two years. The biggest challenges for communications staff. Average annual...

Read More
The 2016 Nonprofit Communications Trends Report [Infographic]
Jan05

The 2016 Nonprofit Communications Trends Report [Infographic]

Download your copy of the full 2016 Nonprofit Communications Trends Report here! We’ll be sharing a lot more detail from the report over the next several weeks.  Here’s the first of two infographics, including new data on communications team size. Watch for the second one tomorrow, with new data on salaries!...

Read More