Get Your 2015 All-Access Pass for Just $499

LearnLovewithPass

You need help navigating the ever-changing world of nonprofit communications, marketing and fundraising. But you're also extremely busy and need different options to learn - whether it's reading an e-book, watching a video, attending a live webinar, and just asking a quick question. 

 

That's what the Nonprofit Marketing Guide All-Access Pass delivers -- and more!

 

Get Your 2015 Pass Now

Learn Everything You Need to Know
to Get the Job Done Right

Training Topics Included with the Pass

 

Learn from the Best in the Business

 

We don't invite just anyone to teach at Nonprofit Marketing Guide. They have to be smart and practical and interesting and fully in touch with the needs of nonprofit communications professionals.

 

In 2015, both Tom Ahern (direct mail fundraising and donor communications genius) and Kerri Karvetski (online fundraising and social media maven) will be back with new and updated training. Nancy Schwartz is also joining the team to share her strategy, messaging, and branding brilliance with you. Kivi Leroux Miller will bring you content marketing, editorial planning, and the best practices for e-newsletters, annual reports, and more. Kristina Leroux will help you put everything you learn to work by facilitating our Feedback and Fine-Tuning Sessions, where you discuss your work with the experts.

2015trainers

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Or Get a Quarterly All-Access Pass for $199

Noelle Gulden

JustFaith Ministries
http://www.justfaith.org/

Thank you for the Feedback and Fine-Tuning Session. You're a real God-send for those of us who got thrown into these positions because no one else wanted to do it :)  With your guidance, I'm finding that work is something I actually really enjoy!

New Training in 2015

 We are working on some great new training for 2015, including a new set of self-paced e-courses.

Here's a sample of what you can expect for new training in just the first quarter of 2015:

 

  • Finding Your Audience on Social Media
  • Thank You Videos and Other Visuals for Donors
  • Scripting Your Annual Report Video
  • Right-Things, Right-Now Marketing Planning: Craft a One-Page Plan to Drive the Actions You Need
  • Holy Hashtags! How to Use Hashtags for Conversation, Campaigns, and Recruitment

Later in the year, we'll introduce some new certificate programs too, which Pass Holders can work on for free. 

 

Connect with Others Doing the Same Kind of Work

Pass Holder ExclusiveHave a Question about Something
You Are Working on?

Our private All-Access Pass Holders Facebook Group is full of other nonprofit communicators just like you. It's the perfect place to ask questions, share resources, or just vent your frustrations to a sympathetic audience!

For 2015, we've asked three of your  fellow Pass Holders to moderate the group: Tami Ruckman of Eliada Homes in North Carolina, Anysa Holder of Easter Seals New Jersey, and Leili Khalessi of RedRover, based in California.

fbmoderators

Get Your Pass NowOr Get a Quarterly All-Access Pass for $199

Take a tour of the All-Access Pass Dashboard to get a sneak peek at what you'll be getting when you become a Pass Holder.

 

Can't see the video? View it on YouTube

Special Bonuses for 2015!

 

This year, we're trying something a little Kickstarter-esque. As the size of our Annual All-Access Pass community grows, so will the list of bonuses.

Several of these bonuses are "Makeover Projects," where up to 20 Pass Holders can volunteer for free coaching and advice from our experts as they makeover one of their communications pieces (e-newsletters, thank you letters, Facebook engagement, and annual reports). We’ll get all of these volunteers together to share ideas with each other, and then compile an e-book of lessons learned and before-and-after examples to share with all Pass Holders!

In addition to everything you already get with the Pass, based on the number of current Annual Pass Holders as of midnight, Friday, January 3, we’ll create the following bonuses, available to current Pass Holders as they are completed in 2015:

Annual Pass Holders Special Bonus Added to Pass Benefits
150Exclusive Briefing and Q & A for Pass Holders on the 2015 Nonprofit Communications Trends Report (Thursday, January 8)
175Brand New Webinar on Topic Voted on By Pass Holders (tentatively scheduled for April 2)
200Launch the E-Newsletter Makeover Project, featuring makeover coaching sessions for up to 20 Pass Holders, with before-and-after examples compiled into an e-book for all Pass Holders.
225Launch the Thank You Letter Makeover Project, featuring makeover coaching sessions for up to 20 Pass Holders, with before-and-after examples compiled into an e-book for all Pass Holders.
250Launch the Facebook Engagement Makeover Project, featuring makeover coaching sessions for up to 20 Pass Holders, with before-and-after examples compiled into an e-book for all Pass Holders.
275Launch the Annual Report Makeover Project, featuring makeover coaching sessions for up to 20 Pass Holders, with before-and-after examples compiled into an e-book for all Pass Holders.
30050 hours of Free “Office Hours” Appointments made available to Pass Holders, where Kivi will block out time to coach you privately on your marketing and fundraising questions and challenges, free of charge.

 Get Your Pass Now

 

 Not ready for the year-long commitment yet? Purchase a Quarterly All-Access Pass for $199

What You Get With the All-Access Pass Today:

Live Webinars in December
  • Written Nonprofit Annual Reports That Donors Will Actually Read
  • Donor Newsletters That Raise More Money
Live Webinars in January
  • Changes to Make in 2015
  • Finding Your Audience on Social Networks
  • Writing a Fabulous Case for Support
Live Webinars in February
  • Written Annual Reports That Donors Will Actually Read
  • Marketing Bequests: The Delicate Art of Asking for That Final Gift
  • Right-Things, Right-Now Marketing Planning: Craft a One-Page Plan to Drive the Actions You Need
Live Webinars in March
  • HOLY HASHTAGS! How to Use Hashtags for Conversation, Campaigns, and Recruitment
  • Writing Direct Mail Appeal Letters Part 1
  • Writing Thank You Letters That Will Inspire Future Gifts

See Full Webinar Schedule

Webinar Archive (Contains last 3 months of recordings):

A few titles in the Webinar Archive now:

  • Creating a 12-Month Community Engagement and Fundraising Plan, Part 1: Calendars That Connect
  • How to Measure Your Nonprofit's Marketing Success
  • Feedback and Fine-Tuning Session: Social Media Updates with Kerri Karvetski
  • Taming Your Communications Calendar Six Months at a Time
  • Marketing Bequests: Asking for That Final Gift Part I
  • How to Raise Awareness for Your Cause on a Budget
  • Writing Short: How to Write Subject Lines, Tweets, Headlines, Facebook Updates and More
Pass Library

E-Books:

  • How to Create a Nonprofit Annual Report
  • How to Do Your Own Nonprofit Communications Audit

Downloads:

  • 20 Essentials for Your Nonprofit E-Newsletter
  • 50 Fill-in-the-Blank Headlines
  • Self-Assessment for Relevant Messaging
  • Editorial Calendar Worksheet
  • Many More!