Were you unable to make this year’s NTEN Nonprofit Technology Conference (NTC) in Washington, DC? No worries! I blogged a bit from the conference and NTEN has compiled the 11NTC Round-UP Your Posts, Highlights and Take-aways. Be sure to check out the comments section for even more posts. I highly recommend that you put the 2012 NTC conference on your calendar and in your budget: San Francisco, April 3-5, 2012. They offer a great scholarship program, as well as a volunteer program, for registration discounts, but they go quickly, so pay attention!
A few studies have come out in the last few weeks that I suggest you take a look at:
NTEN has released the 2011 eNonprofit Benchmarks Study, a great report co-authored with M+R. The report compiles data and online messaging of more than 40 nonprofits. Some interesting findings include the tremendous growth of online giving to the international sector and that on average, nonprofits had just 110 Facebook fan page users and 19 Twitter followers for every 1,000 email subscribers.
Foundation Center published The 2010 Nonprofit Fundraising Survey. The survey shows that fundraising remained steady for the most part and that strong fundraising results were more likely when organizations invested resources in fundraising staff. Crazy how that works.
Pew Internet and American Life Project reported Americans under age 40 are as likely to donate to Japan disaster relief through electronic means as traditional means. The report shows the differences between giving after the Indian Ocean Tsunami and to this year’s earthquake and tsunami in Japan and shows digital giving is more popular among college grads.
Storytelling was also a hot topic in March. Network for Good has released the recording from their webinar with Andy Goodman called Storytelling: The First Best Thing. In it, Andy suggests the book Invisible Ink by Brian McDonald. It’s a free online read you should take a look at.
Jocelyn Harmon also touches on storytelling and knowing your audience in her post, “Who is Your Favorite Princess?” which finds great lessons in marketing from Disney’s making of The Princess and the Frog.
Lights. Camera. Help., a film festival dedicated to promoting cause-driven films, is calling for submissions for the 2011 festival. Submissions will be taken until May 31 and include three categories – feature film, short film and PSA. The winners will be announced at the festival in July and will win cash prizes donated to the winning film’s cause.
Is your nonprofit not “sexy” enough? Raymond Flandez writes a great post for The Chronicle of Philanthropy called “Raising Money When Your Cause Just Isn’t Sexy.” So if your organization doesn’t rescue cute puppies or adorable kids and you feel like there isn’t a good way to promote your cause, check it out.
On the same line with my post about nonprofit website design, Getting Attention’s guest post by Susie Bowie details how pro bono services can benefit both the nonprofits and creative agencies. In Making It Work – Nonprofits and Pro Bono Creative, Susie shows us that just because it’s free, it doesn’t mean your organization should jump on it.
Speaking of websites, NTEN’s post Comparing Open Source Content Management Systems is a great place to start if you are wondering how to set up your website. The post describes Idealware‘s comparison of WordPress, Joomla, Drupal, and Plone. (I’m a WordPress devotee.)
And lastly, we have the March round up of the Nonprofit Blog Carnival hosted by Katya Andresen who has compiled all the posts on her blog. This month’s theme was “The Good, the Bad and the Ugly of the Nonprofit World.” Also includes some special references to Clint Eastwood!
See you next week!