Happy Friday! It’s a West Coast edition of Mixed Links. Been in Silverdale and Seattle, Washington this week, and Santa Cruz, California today, working with some great clients on their content marketing strategies.
This week Blackbaud released npEXPERTS: Online Marketing Insights for Nonprofits, an e-book that contains tips and advice from experts on nonprofit marketing, fundraising, email, mobile and more. I contributed a section on email marketing. It’s all about the inner bookkeeper and inner angel.
The 2013 DoGooder Video Awards have launched. The DoGooder Awards recognize the creative and effective use of video in promoting social good. This year, the program is open to both individuals and nonprofit organizations that use video to promote the causes they are passionate about. They are taking submissions until March 22.
Jeff Brooks has published a guest post by George Crankovic on why donors get jaded, and you how can stop it.
Taryn Degnan shares 6 Things Nonprofits Should Know about Facebook Ads.
NTEN has 8 Steps to Prepare your Facebook Page for Graph Search by John Haydon.
Gail Perry shows you How Facebook Can Help You Raise Real Dollars.
And we’ll be hearing a lot about Facebook’s new news feed in the next few weeks. Mashable has posted What Facebook’s New News Feed Means for Marketers.
Nancy Schwartz is presenting a free webinar on March 27th called 4 Steps to Relevant Messages.
I will be giving a free webinar, Taming Your Communications Calendar Six Months at a Time, for Guidestar on April 3rd.
March 12th, I am presenting Writing Short: How to Write Subject Lines, Tweets, Headlines, Facebook Updates and More at CharityHowTo.com. All-Access Pass Holders can attend for free or you can register for this webinar separately at CharityHowTo.
On March 14th, Kerri Karvestki will be leading a Social Media Starter Kit on Google+ and Pinterest for our All-Access Pass Holders.