“There’s no there there.” ~ Gertrude Stein
The same is true with many nonprofit communications strategies. There’s no strategy in the strategy! Watch today’s Facebook video for an explanation and some next steps.
You have a lot of goals and tactics in your communications plan, but where's the strategy? Let's talk about the options. Here's the blog post I mention: https://www.nonprofitmarketingguide.com/blog/2018/11/08/12-communications-strategies-nonprofits/
Posted by Nonprofit Marketing Guide on Wednesday, December 19, 2018
Can’t see the video or want to comment? Click on over to Facebook.
P.S. For more, check out our new two-part webinar series on January 8 & 10th: Communications Planning That Works: Getting Your Goals, Strategies, Objectives, and Tactics Right in 2019.