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Do Best Practices Guarantee Success?

When communications directors are lobbying their executive directors to approve their enrollment in our Communications Director Mentoring Program, we will occasionally get questions like this: Will participating in this program guarantee this, that or the other? Executive directors who don’t really understand communications, marketing and fundraising Of course, the answer is No. Mind you, there…

Build a Toolkit Like This for Your Supporters to Use

If you are looking for marketing, fundraising, and communications inspiration outside the nonprofit sector, I suggest you look to political campaigns before looking at corporate ones. They usually start scrappy, focus on issues, and want to recruit individuals for small-donor donations, volunteering and advocacy. Sound familiar? Every time we have a presidential election in the…