Mixed Links for Nonprofit Marketers November 22, 2013

Happy Friday, everyone! Let’s wind down with some Mixed Links… Over 1,400 people have taken our 2014 Nonprofit Communications Trends Report Survey. Take the survey now and you can be among the first to receive the full Nonprofit Communications Trends Report and know what your nonprofit colleagues will be doing in 2014. Network for Good has released its latest…

How Better Community Engagement Led to This EXTREME Fundraising Event

This is definitely not your average fundraising event! See what happened when the Millionair Club Charity made a stronger effort to get out in the community to meet new people and form a wider diversity of relationships. ~Kivi Guest Post by Tim Takechi of Millionair Club Charity. In the early morning of August 11, 2013, Seattle businessman Larry Kaminer…

Little Known Ways to Gain Mobile Supporters

To help your nonprofit understand the benefits of having a mobile marketing strategy and how to implement one, we asked the good folks at The mGive Foundation to guest blog for us. Earlier, they let us know the top reasons to use mobile. Today Jenifer Snyder outlines several ways to starting building your mobile list.  ~Kivi Guest…

How Often Should Nonprofits Send Email and Direct Mail?

In this year’s Nonprofit Communications Trends Survey for 2014, we are asking the questions about communications frequency a little differently. We’ve split appeals with a call to action (like “donate now”) from newsletters or other informational communications. We’ve heard from 605 nonprofits so far (our goal is 2,000), and here’s what the preliminary results tell…

6 Tricks to Make Your Content Skimmable

We’ve talked before about how people don’t really read all of your content. Laurel Dykema is back with some tips on how to get your point across even to busy readers. ~Kivi Guest Post by Laurel Dykema of Mission India “AVALANCHE!” Twitter-ers are tweeting. Facebook-ers are posting. Pinterest-ers are pinning. Instagram-ers are picture-taking. More micro content…

Your Top 7 Nonprofit Marketing Training Priorities [Survey Results]

Last month, we asked for your feedback on training topics for our 2014 Webinar Series. Today I’m sharing the top seven most popular webinar topics out of the list of 14 we gave you, in order, along with our plans to meet those needs. Also, congrats to three winners of All-Access Passes through the random…

Early Results: Marketers More Overworked than Fundraisers?

We are asking for your predictions and insights this month for the 2014 Nonprofit Communications Trends Report. Please take the trends survey now. As of right now, 415 nonprofit staff have completed the survey. We are asking a new question this year: Do you feel overworked, underworked, or is your workload about right? The preliminary results…

Want to Write Faster AND More Effectively? [FREE Webinar]

One of the biggest challenges for nonprofit marketers and fundraisers is producing all of the content you need to do your job well. Everywhere you look on your to-do list is something new that you need to write – direct mail, emails, newsletters, your website, social media, blog posts, advertising, proposals . . . it…