Happy New Year! I’ll be available to answer your questions live on my blog this Friday, January 9, from 1:00 – 1:30 p.m. Eastern (10:00 a.m. Pacific). Just come to the blog homepage and you’ll see a live chat window where you can enter your questions. To encourage more conversation on do-it-yourself nonprofit marketing this…
I did a quick review of my traffic stats for this blog and here are the top ten most visited posts, ending with the most popular: If Social Networking Isn’t Marketing, Why Bother? Moving Your Print Newsletter to Email – 7 Tips Where to Put Keywords on Your Web Page Bunches o’ Studies and Stats…
It seems like every nonprofit I’ve talked to in the last few months is either dropping their print newsletter entirely or carefully considering ways to cut back on the expense of publishing it (e.g. publishing fewer pages or printing fewer copies). If you are considering moving from print to email, I recommend starting from scratch…
If you are reading this on the blog itself, you’ll see that Nonprofit Communications has a look new. It’s not too far off from the old one, but this new template gives me some additional functionality I was missing before. I’m still playing around with it, so I apologize if the design tumbles around on…
Photo by Snapr on Flickr I’ve published the preliminary schedule for the 2009 Nonprofit Marketing Guide Webinar Series. Full descriptions and registration links are coming soon. I’m negotiating with several speakers, so we’ll be adding even more to the schedule in the coming weeks. During several weeks, we’ll host two webinars, making your All-Access Pass…
The latest edition of the Carnival of Nonprofit Consultants is now available at The Feed by The Hatcher Group. You’ll find posts related to how nonprofits are using all the major social networks (Facebook, MySpace, Twitter) and more. The next edition of the Carnival will be hosted by Joanne’s Nonprofits Blog at About.com and will…
Photo by terren in Virginia on Flickr Email subject lines should tell us about the candy (the content), not about the wrapper (vague descriptions or formats, like “Winter Edition of the Newsletter”). Last week, in my Nonprofit Marketing Tips newsletter (sign up in left sidebar), I published some advice on writing the best possible subject…
Last night’s episode of The Office, where Jim, Pam, and the other Dunder-Mifflin staff battled it out over how to spend the end-of-year budget surplus brought me back to my days working at both the U.S. Environmental Protection Agency and at a small nonprofit that relied primarily on foundation funding. It really was true: if…
During this Friday’s edition of Magic Keys Radio (December 5, 2008, 1:00 p.m. ET), Claire Meyerhoff, Gail Perry, and I will be talking about those fundraising letters and emails everyone sends out in December. If you aren’t planning to send an appeal this month, you really need to. Make the time. Network for Good processes…
Photo by TPHolland on Flickr I went online this afternoon thinking I would cash in some points on my Capital One credit card for gift certificates. Then I noticed the Capital One No Hassle Giving Site – a partnership with one my favorite services, Network for Good. Instead of gift certificates for the nieces and…
This week I’m asking for your help in crafting the schedule for the Nonprofit Marketing Guide Weekly Webinar Series in 2009. The results of this survey will determine what goes on the schedule, who I recruit as guest speakers, etc. Take the survey now. Seventy-five nonprofits have completed the survey this week and here are…
The current edition of the Carnival of Nonprofit Consultants is now up at Social Butterfly where the theme is Giving Thanks. The next two editions will be hosted by The Hatcher Group (theme is “best practices for nonprofits using social media” – deadline for submissions is December 1) and by Nonprofits at About.com around December…
