I am the founder and CEO of Nonprofit Marketing Guide.
Photo by Peter Kaminski on Flickr It’s Media Relations Week, Day #2 (I skipped Labor Day, but will make it up with a bonus at the end of the week). Here is today’s question: “What kind of timeline should you follow when marketing a special event or fundraiser, especially with regards to press releases and…
Jason Dick at A Small Change Fundraising Blog has posted the latest edition of the Carnival of Nonprofit Consultants, our twice monthly roundup of the most interesting stuff in the nonprofit blogosphere. Following the Carnival by subscribing to it is great way to keep up with what’s going on. Jason highlighted interesting posts from several…
Which Way Do I Take the Webinar Schedule? Tell Me Which Topics You Like Most I need your help deciding which new webinars to put on the Nonprofit Marketing Guide schedule for November and December. Do me a quick favor and rank 10 possible topics from 1 – 10, with 1 = most interesting to…
Media maven Claire Meyerhoff and I are officially launching our Blog Talk Radio & Podcast, Magic Keys Radio, this Friday at 1:00 p.m.! Here’s the link to listen live, along with the call-in number. You can also get the recording there after the show. This week’s topic is Press Release Dos and Don’ts. We’d love,…
Here are a few items I’ve found particularly interesting lately: Community Media Workshop has posted some Myths and Realities to Nonprofit Communications. Do you agree with the myths and realities? I may come up with a list of my own . . . The Prospecting section of the Chronicle of Philanthropy printed a draft direct…
Guest Blogger Rebecca Jamison Last week I wrote a post criticizing the Special Olympics’ decision to use a movie boycott to launch a campaign against the use of the word “retard.” The post was picked up by the Chronicle of Philanthropy, where it received quite a few comments on all sides of the debate (some…
UPDATE 8/20/08: The Chronicle of Philanthropy picked up this post. Please feel free to comment here or there, but do participate in the conversation! I’ll respond to comments in both places. ~ Kivi Advocates for the intellectually disabled, led by Special Olympics, are boycotting the movie Tropic Thunder because of the use of the word…
With the end of summer approaching and a busy fall right around the corner, it’s a good time to look at some of the trends in the nonprofit sector. How does your experience mesh with what these bloggers are seeing? Leave a comment and take part in the conversation. It’s All About Social Media The…
Danielle Denhardt with the Fancy Cats Rescue Team is working on the group’s annual report and had this question for me: “When we list the Board of Directors, do we list the people who were on the Board during the FY on which we are reporting, or do we list the current Board members? We…
I am hosting the next edition of the Carnival of Nonprofit Consultants, publishing this Friday and the theme will be “What’s Hot and What’s Not in the Nonprofit Sector.” If you write a blog, share your thoughts on trends in your particular corner of this great big field, and then let me know about the…
Image by CJ Sorg on Flickr Does this belong on our website? What should go on our home page? How can I make our website more user-friendly? How can we grab our website visitors’ attention and keep it? My answers to these very common questions from nonprofits usually include some form of this response: It’s…
When you write your web content, you are writing first for real people and second for search engine spiders. For your website to be as successful as possible, you need to keep both in mind. Prominent keywords are important for both audiences. They help real people skim your page, so they can decide if they…