I am the founder and CEO of Nonprofit Marketing Guide.
And Other “Stupid” Questions You Were Too Afraid to Ask! Photo by B Tal on Flickr The “Be the Media” project led by the Nonprofit Technology Network and Beth Kanter starts today. The project will ultimately be the “go-to” spot for people who are both learning and teaching about the use of social media in…
This week’s Carnival of Nonprofit Consultants is now online at Sam Davidson’s Blog. Sam has highlighted posts on fundraising, online marketing, and more. Next week the Carnival travels down under to Priscilla Brice-Weller’s Solidariti Blog.
I’m presenting “Must-Have Features for Nonprofit Websites” as a webinar on this Wednesday, June 25, from 2:00 – 3:00 p.m. ET, and the first must-have on my list is a clear domain name and multiple variations on it. Not multiple websites. Just one of those will do. What you need is multiple domains that all…
Jeff Brooks at Donor Power Blog has posted this week’s edition of the Carnival of Nonprofit Consultants. It’s the usual interesting mix of posts that you’ve come to expect from the Carnival. Next week’s host is Sam Davidson. Starting August 15, the Carnival will shift from a weekly format to a twice monthly format, publishing…
Several nonprofit friends have forward me Daniel Gross’s column on the “Coming Charity Crisis” which appears in both Newsweek and Slate. Yes, it’s likely that charitable giving will drop because of the recession. If you think it’s already hard to raise money for your cause, it may feel even harder before it gets easier again.…
During last week’s webinar on “How to Write a Quick and Dirty Marketing Strategy”, I worked through the three most important questions with three volunteers, while all of the other participants chatted in their suggestions too. Those three questions are 1) What you you trying to do — specifically, what are trying to get someone…
You can read this week’s edition of the Carnival at Get Fully Funded Blog. You’ll find posts from Donor Power Blog, Getting Attention, Connection Cafe, Everyday Giving Blog, and Cause Marketing Blog. Next week, we’ll visit with Jeff Brooks at Donor Power Blog. It’s an open call, but Jeff will give bonus points to posts…
My recent presentation on “Message & Media: Marketing for Small Community-Based Nonprofits” is featured on the homepage of Slideshare.net today. It’s the same presentation that I shared with you in a post on Monday. I’ve been meaning to talk a little bit about the value of Slideshare to nonprofit communicators, so this is a good…
I taught a marketing workshop on “message and media” for our local United Way agencies here in Davidson County, North Carolina about a week ago (the slides are below). Since I had an op-ed column due for our local paper the same day, and no real topic in mind, I decided to ask the nonprofits…
This week’s edition of the Carnival of Nonprofit Consultants is now up at Social Butterfly, where the theme is cha-cha chaaanges. You’ll find some posts from some regulars and some newer voices too. Check it out. Next week the Carnival will be hosted by the Get Fully Funded Blog. Speaking of changes, starting in August,…
Every time you launch a new campaign or implement a new program, I am sure you give yourself ample time to sit down and think through the very best marketing strategies and communications tactics. I have no doubt that you have ample funding to do market research, to hire the most creative talent, to always…
Nancy Schwartz at Getting Attention wants your votes on the best nonprofit taglines for her first-ever Getting Attention Nonprofit Tagline Awards. The tagline finalists you’ll see in the poll have been carefully culled from the more than 1,050 taglines submitted to the recent Getting Attention Tagline Survey. While they may all be good, let’s decide…