I am the founder and CEO of Nonprofit Marketing Guide.

Carnival of Nonprofit Consultants #7 – On Consultants

Nonprofits often rely on consultants to perform work that their staffs aren’t capable of doing because they lack the time, skills, or interest in doing the work themselves. Learn how to get the most out of your consulting relationships with the posts in the this week’s Carnival of Nonprofit Consultants, hosted by Data-Scribe Blog. The…

Carnival of Nonprofit Consultants #6 — on Marketing

Nedra Weinreich at Spare Change is hosting this week’s carnival and her theme is “Marketing for Nonprofits.” Check out the carnival for posts both thought-provoking and pragmatic. Next week the Carnival heads to Data-Scribe Blog and the theme is “Working with Nonprofit Consultants.” To be notified when each edition of the Carnival has been posted,…

What Software Should We Use for Our Newsletters?

I get this question all the time when I teach newsletter courses. It’s a very common question because (1) the nonprofit staff asked to “do the newsletter” rarely have any graphic design experience and (2) all they have on their computers is the Microsoft Office Suite, so they start with Word or Publisher and quickly…

Executive Directors: What Your Staff Want to Tell You

Earlier this week I taught “Strategies for Successful Nonprofit Newsletters” for the Duke University Certificate Program in Nonprofit Management. During the course, several students expressed their frustrations about working with their executive directors on various newsletter issues. Here are three questions they asked and how I answered. Q: We always have to print the “letter…