I’m working on a new two-part webinar series for late April on building an organizational culture that supports your communications work. I’d love to hear what questions or challenges you are facing in the comments. Or you can email me directly. I’m using a basic definition of culture: The shared assumptions, values, beliefs, attitudes, and…
I decided to go all in with Google for my productivity apps this year, getting everything into some combination of Inbox by Gmail, Google Calendar, and Google Keep. While I loved playing with Asana and Trello and Remember the Milk over the years, I never fully adopted them the way I have my Google apps.…
Sometimes in the nonprofit world, we get consumed with the specific details of online fundraising, advocacy and education for our causes and forget about the bigger trends at play. Let’s take a quick look at three really big trends that will affect everything you do online, including fundraising. Think about all the pieces in the…
It’s a blessing that we have so many awesome bloggers to follow in the nonprofit marketing and fundraising communications world. It’s also a curse — too many to follow gets overwhelming fast! To help combat the overwhelm while still actively encouraging you to keep reading, Kristina curates content for you in our Friday Mixed Links…
Earlier today on Facebook Live (watch the recording now), I shared five considerations for creating a professional development plan in the nonprofit communications and marketing field. #1: Live Your Life in Draft. This doesn’t mean that everything stays hidden in draft and never published. In fact, it’s the opposite: freely publish and edit again…
I’ve been traveling and speaking this week at both BloomCon and the Peer to Peer Professional Forum Conference, so no Facebook Live show. But I did want to encourage you to check out last week’s show where I talked about six different strategies for being more strategic and reacting less. That’s a frequent refrain from…
In a field that is constantly changing and evolving, like nonprofit communications and marketing, it can be hard to create a professional development plan. Sure, there are bedrock concepts and skills that don’t change much, like the importance of target audiences and clear calls to action and evergreen skills like good copywriting and storytelling. …
Through our All-Access Pass training program and our Communications Director Mentoring Program, I meet many nonprofit communicators who are in coordinator or assistant positions and who want very much to be promoted to the manager or director level. We also work with communications directors who are working toward VP or C-Suite (“Chief of”) jobs. While…
On today’s #NPCOMM Chat Live, Antionette Kerr and I talked about creating a Judgement-Free Zone or Circle of Trust around cultural competency for nonprofit communications directors, or as we are calling it Inclusive Conversations. First of all, we need a better name for this concept that doesn’t conjure up fitness center commercials or Robert DeNiro…
My new book is finally out and moving up the charts . . . Yesterday CALM not BUSY: How to Manage Your Nonprofit’s Communications for Great Results became available on Amazon in both paperback and Kindle versions. A big thank you to everyone who purchased it right away — you’ve made it the #1 / #2 Hot…
Editorial calendars work. Our research in this year’s and last year’s Trends Reports makes that clear. But I often hear from nonprofits who say their editorial calendars just don’t work. The urgent always overtakes the important, and the plan gets thrown out and never revisited to make way for all the other things that come…
Earlier this afternoon, I did our second edition of our new Facebook Live show. Let’s just say, I had quite a few technical problems at the beginning and the end. But the middle wasn’t so bad, so I edited out most of the annoying stuff, leaving 15 minutes of solid commentary on Why nonprofits need…
