It’s time for community voting on sessions for the next Nonprofit Tech Conference by NTEN, happening in San Jose on March 23-25, 2016. This is the conference I always recommend first to communications directors who want to know which national conference to attend, and I will definitely be there. Let’s get some great sessions especially…
John Haydon gave me a great challenge: Share 9 content marketing tips. When you’ve written a 100,000-word book about nonprofit content marketing, boiling it down to your favorite 9 tips is a challenge. But I did it, and John captured it wonderfully: 3 tips for email newsletters: Be all about the reader Quick read, skimmable…
When something is overwhelming, like, let’s say, your job as a nonprofit communicator, it’s very hard to feel like you are getting anything done or making any progress at all, no matter how dedicated you are. We get overwhelmed, and motivation dissolves, in many aspects of our lives. For example, this summer, my husband has…
We’ll be kicking off the fourth edition of the #NPCommPix photo-a-day challenge for nonprofit communications pros on July 1, and I hope you’ll join in the fun. Dawn Crawford at BC/DC Ideas and I host the challenge, but we are very excited to welcome our first guest co-host, the Young Nonprofit Professionals Network this time!…
Sure, it’s more common in our line of work to be short on funds, but every now and then, like the end of the fiscal year, you might just find yourself with a little left over that you’d really like to spend. That’s the situation Kathy Powell is in. She’s the communications director at Temple…
Session #8 of our Communications Director Mentoring Program starts July 1, and we are already half-way full. For the first time, we are offering two tracks, one with a “Fundraising Emphasis” and the other with a “Community Engagement” Emphasis, with a cap of 10 people per track. The Fundraising Emphasis track will be customized to…
Our public relations expert Peter Penepento is back this month with a great post on how to work your data into a story the media will want to help you tell. ~Kivi Guest Post by Peter Panepento of Panepento Strategies Data and research can be powerful tools for nonprofits that are looking to call attention…
Today I’m sharing the fourth video in our new series from the Communications Coaching Program for Executive Directors (we call it the CoCoa Club for short.) When we recently asked several hundred executive directors which communications channel they most wanted to get right and master, the answer was email newsletters. In this video, I share…
Today I’m sharing the third video in our new series from the Communications Coaching Program for Executive Directors (we call it the CoCoa Club for short.) An editorial calendar is a great tool, but don’t over-complicate it! In this video, we cover the basics with grid and calendar formats. (Can’t see the video player?…
Today I’m sharing the second video in our new series from the Communications Coaching Program for Executive Directors (we call it the CoCoa Club for short.) I hear LOTS of nonprofit marketing problems each year, and sometimes there’s a quick solution. But many times, they require more thought. So I’m sharing my no-fail, sure-fire way…
Welcome to our new free video series from the Communications Coaching Program for Executive Directors (we call it the CoCoa Club for short.) In this first video, we look at the three pillars that all nonprofit marketing work should tie back to — and how the overwhelming majority of conversations I have with executive directors…
When I talk to people about marketing for thought leadership, whether a nonprofit communications director trying to promote her boss as a thought leader or a consultant trying to promote herself that way, I often hear this question: Do you have to write AND speak to be a successful thought leader? I think the answer…
