I am the founder and CEO of Nonprofit Marketing Guide.

Donor Centered + Great Storytelling = A Newsletter That Raises a Lot of Money [Interview]

Today we have a guest “interview” instead of a guest post. Pam Grow talked with Michelle Brinson of Nashville Rescue Mission about how her organization’s newsletter brings in $2 million a year. We loved her approach so much, we asked Pam and Michelle to allow us to share an abbreviated version with you. You can read the full…

Nonprofit Annual Reports on YouTube and Pinterest

I’m updating my lists of examples of nonprofit annual report infographics and video annual reports as I prepare to teach a new webinar next week at CharityHowTo:  Advanced Annual Reports: Video Annual Reports and Infographics to Share Your Results with Donors. I’ll keep adding to the list as more come out in the next few…

Creating the Annual Report Your Supporters Really Want to See

Creating an annual report might be a daunting task, but it is a nonprofit management best practice. Your donors want to know what you have been doing with their money before they will give again. And if you aren’t looking at your annual report as a fundraising tool, then you need to think again. Your…

Your Top 5 Challenges for 2014 [Early Survey Results]

We’ve heard from about 1,500 nonprofits so far via our Nonprofit Communications Trends Survey for 2014 — please add your voice now if you aren’t in that 1,500! We’ll close the survey on Tuesday, December 3. The preliminary survey results identify these top five challenges for nonprofit communications pros in 2014: 1. Lack of time to…

Five Elements of Successful Nonprofit Annual Reports

I’m thinking a lot about annual reports right now, are you? I’m revamping my “new and improved” annual reports webinar into two different presentations: one on written annual reports and a second on video and infographic annual reports, both of which I’ll present at CharityHowTo.com in December. But in the midst of all the decisions…

Mixed Links for Nonprofit Marketers November 22, 2013

Happy Friday, everyone! Let’s wind down with some Mixed Links… Over 1,400 people have taken our 2014 Nonprofit Communications Trends Report Survey. Take the survey now and you can be among the first to receive the full Nonprofit Communications Trends Report and know what your nonprofit colleagues will be doing in 2014. Network for Good has released its latest…

How Better Community Engagement Led to This EXTREME Fundraising Event

This is definitely not your average fundraising event! See what happened when the Millionair Club Charity made a stronger effort to get out in the community to meet new people and form a wider diversity of relationships. ~Kivi Guest Post by Tim Takechi of Millionair Club Charity. In the early morning of August 11, 2013, Seattle businessman Larry Kaminer…

Little Known Ways to Gain Mobile Supporters

To help your nonprofit understand the benefits of having a mobile marketing strategy and how to implement one, we asked the good folks at The mGive Foundation to guest blog for us. Earlier, they let us know the top reasons to use mobile. Today Jenifer Snyder outlines several ways to starting building your mobile list.  ~Kivi Guest…