I am the founder and CEO of Nonprofit Marketing Guide.

Top 5 Reasons to Use Mobile

To help your nonprofit understand the benefits of having a mobile marketing strategy and how to implement one, we asked the good folks at The mGive Foundation to guest blog for us. Today we start with the basics as Jenifer Snyder explains why you need to be thinking about mobile.  ~Kivi Guest Post by Jenifer Snyder, Esq.,  Executive…

Worksheet: Your Big Picture Communications Timeline

Every Wednesday for the rest of the year (or close), we’ll share another worksheet to help you implement the lessons in my new book, Content Marketing for Nonprofits (Amazon).  This week’s free worksheet is really the first step in getting everyone in your organization on the same page, and getting clear yourself about some of the major…

Amateur Hour in Nonprofit Communications

In my book, Content Marketing for Nonprofits, I devoted a whole section to different communications channels. For each channel, we list not only “Seven Ways to Make Your Content Work Here,” but also “Seven Mistakes to Avoid.” We know trying to run a small nonprofit is hard and you have a million different things to…

Worksheet: Your Nonprofit Marketing Maturity Level

[UPDATED DECEMBER, 2018. PLEASE NOTE WE HAVE MORE FULLY DEVELOPED THE MARKETING MATURITY APPROACH. PLEASE REFER TO THIS POST FOR MORE!] This week’s free worksheet will help you and others in your organization gauge your nonprofit’s marketing maturity level. It’s part of the new set of worksheets we are creating to go with Content Marketing for Nonprofits…

This Is How You Get Your Fans Engaged – Nonprofit Success Story

I coached the fundraising staff at Children of the Nations for part of 2012 and 2013, and I am so excited about the creative ideas they have had to engage their fans and child sponsors. I asked Cassia Burke of Children of the Nations to share how they came up with a recent campaign that I think you might…

Time for Another Nonprofit Communicators Free Day! #npcommfreeday

Here’s your friendly reminder . . . It’s time to block out some Nonprofit Communicator Free Days (#npcommfreeday) on your calendar between now and the end of the year! These are meeting-free days where you shut the door, don’t answer the phone or email, and stay off social media too. To the outside world, it…

Worksheet: Adding More Personality to Your Communications

As I mentioned last week, we are creating a new set of worksheets to go with Content Marketing for Nonprofits (Amazon). We’ll share about one worksheet per week, compiling the workbook as we go. To follow up on last week’s worksheet on Your Nonprofit’s Voice, Tone, and Style, today I’m sharing Six Ways to Share More…

Creating More Donor-Centered Thank You Letters: One Nonprofit’s Success [Examples]

With so many nonprofits getting donor thank you letters wrong, writing a great one that focuses on the donor and not your organization is a great marketing and fundraising strategy. All-Access Pass Holder J Merriman of Keep Truckee Meadows Beautiful shares how tweaking their thank you letter got an immediate response. ~ Kivi Guest Post by J…

Mixed Links for Nonprofit Marketers September 6, 2013

Happy Friday! Let’s have some Mixed Links… Weigh the pros and cons of different events types with Getting Started With Independent Fundraising Events. Jeff Brooks says you can’t blame the economy for faltering fundraising anymore. And if you have been making excuses for your poor fundraising, Marc Pitman has some ideas on raising money instead of making excuses.…