We are hosting this month’s Nonprofit Blog Carnival and we have chosen the theme “Getting Along with Others.” I know a lot of you have trouble with your board members so please be inspired by Kathy Westra’s patient pursuit to get board approval for a new communications staff member. ~Kivi Guest Post by Kathy Westra of Audubon Naturalist…
Blackbaud has updated its study on the “Next Generation of American Giving.” I’m sharing the static infographic below (here is the interactive one), and here are a bunch of great posts analyzing the data further. It’s very interesting stuff, so set aside a half hour one day soon to read through it.
“It’s the moss, stupid.” That’s what I was saying to myself a couple of weeks ago, as my husband and I embarked on the next section of this summer’s backyard makeover. We never could get decent grass to grow in a certain spot (duh, it’s in the shade of a big oak tree). And yet…
Let’s celebrate Friday with some Mixed Links … Submissions for this month’s Nonprofit Blog Carnival are due next week. The theme is how to get along with others in your organization. You can publish a post on that topic or you can guest blog for us and we’ll include it in the carnival. Get more information.…
Earlier this year we introduced you to Imtiaz Haiyoom, an “IT guy” for CitySquare who encouraged nonprofit marketing staff to bring their IT staff into the decision making process. Today, we have another IT guy who shares how he grew to even like marketing. Crazy! ~Kivi Guest Post by Andy Adams of Whistling Duck It was…
We love sharing your success stories – especially when it comes after following our advice! All-Access Pass Holder Noelle Gulden contacted us after our Feedback and Fine-Tuning session on email subject lines excited about their latest click-through rate. We asked her to share how taking a chance paid off. ~Kivi Guest Post of Noelle Gulden of JustFaith…
I use the Six R’s of Relevant Messaging when I’m trying to help nonprofits create messaging that is more relevant to their participants, supporters, and influencers. I’ve shared some specific tips on how to make your communications feel more “Real Time” and “Rewarding,” so today let’s look at being more “Responsive.” Listen! You can’t be responsive unless…
As this research shows, businesses use content marketing — e.g. providing useful information in the form of downloads, white papers, or webinars — as a primary way to build their email lists. Could that approach work as well for your nonprofit? Most Effective Email List Building Tactics I think that depends. We often see nonprofits…
Happy Friday! Let’s start the weekend off with some Mixed Links… Blackbaud is doing a series of training webinars for nonprofits as part of their npExperts program. Some npExperts include Carie Lewis, Beth Kanter, Steve MacLaughlin and myself. Registration is free. MarketingProfs shares 10 Ways to Stretch Your Marketing Budget (written for businesses, but some of these can…
Change is hard, especially when it means doing things differently than how you have always done them. Sometimes it is easier to go through the motions (like in this cartoon) and pretend that you are doing something when you really aren’t. Those of us in the consulting world see this all the time. People…
You want your website to work on mobile phones and tablets. You know your email will look different based on the reader’s device and preferences. But that’s not all there is to mobile marketing. Have you thought about text messaging? Texting doesn’t even seem to be on the radar for a lot of nonprofits, but…
Hope you had a great week! Let’s have some Mixed Links… July’s Nonprofit Blog Carnival is up! Craig Linton, the Fundraising Detective, hosted the carnival and compiled some great tips on monthly giving programs. The August Nonprofit Blog Carnival will be hosted by yours truly and the theme will be how to play well with others…
