In this guest post, Beth Ann Spiegel shares a great example of what can happen when you really listen to your supporters and get to know your target audiences better. ~Kivi Guest Post by Beth Ann Spiegel, Fund Development and Communications Associate of The Arc of Atlantic County As nonprofit marketers, we can all…
It’s Friday, so it’s time for Mixed Links. Let’s start with some Facebook advice… If you are looking to add a custom tab to your Facebook page that only your fans can see, but feel like you just aren’t “techy” enough to figure it out, John Haydon has a video tutorial for you. For more on…
Political campaigns, especially in presidential years, are great testing grounds for new communications and fundraising techniques that eventually transfer over to the nonprofit world. Howard Dean revolutionized small-dollar online giving and Barack Obama was the first to integrate mobile/texting both for campaign advocacy and fundraising. I wonder what we’ll learn about in the coming year?…
In today’s guest post, Kate Antoniades shows how planning ahead and paying attention to what your fans, friends, and followers react to can make all the difference in your social media marketing. She also proves that social media can work at the local level. Thanks Kate, for sharing a super easy way…
Later this afternoon, I’ll be sending an email to everyone who has registered so far for Wednesday’s free webinar on How to Write a Quick and Dirty Nonprofit Marketing Plan, looking for three volunteers. During the webinar, I’ll walk those three people through the creation of their plans on the spot. Register now if you…
Most nonprofits understand the potential power of social media to connect with both old and new supporters, advocates, and clients. But have you considered how social media like blogging, Facebook, Twitter, and YouTube can be used to increase your organization’s accountability to and transparency with those same people? Social media can help you improve your…
Think because your organization caters to seniors, you don’t need social media? Think again! Kerry Barnes explains how her organization used Facebook to create buzz about their community as well as keep family members informed. Added bonus: computer use has increased among their residents. ~Kivi Guest Post by Kerry A. Barnes, Director of Development and Community Relations…
Last week, I shared a sneak peek at what’s exciting about 2012 for nonprofit communicators, according to the early results of our second annual nonprofit communications trends survey. (Please add your perspective now!). Now let’s take a quick look at what nonprofits find scary about 2012. Vying for Supporters’ Attention Despite having more ways to…
You’ve heard the message that sharing content from other sources with your own supporters is not only a good idea because it’s less content you have to create yourself, but also because it positions you as an trusted and reliable source of information. But once you’ve found a bunch of great stuff to share, how…
Let’s dive in to those links! First off, the October Nonprofit Blog Carnival is up. The theme was Improving the Volunteer Experience and is chock full of terrific posts. Also, Pamela Grow has posted the November call for submissions with a holiday theme on one of my favorite communications and fundraising topics – How are you…
We’ve opened up our second annual survey on nonprofit communications trends (please take it now!) and about 250 nonprofits have participated so far. Here is an early peek at what nonprofit communicators say is exciting about 2012: New Websites Many nonprofits have realized that old brochure-style websites don’t work anymore and have invested in making…
This is Part 2 in a series of posts that Julia Reich will share with us about how to hire a graphic designer or design firm. ~Kivi Guest Post by Julia Reich, Julia Reich Design In my last post, “How to Hire a Graphic Designer or Design Firm, Part 1: Where to Look” I offered suggestions…
