I am the founder and CEO of Nonprofit Marketing Guide.

Integrating Your Website, Email Newsletter and Social Media Sites

Tomorrow I’m presenting a brand new webinar on How to Integrate Your Website, Email Newsletter, and Social Media Sites. It was the #1 requested topic in last fall’s survey of what you wanted to see on the weekly webinar series schedule. I have to admit, it’s a rather ambitious topic for one hour. I’m in…

A New Coaching Program for Freelance Writers Serving Nonprofits

This blog is all about helping small nonprofits and one-person marketing departments communicate as effectively as possible with their supporters. Sometimes the best way to do that is to outsource your content creation to a professional freelance writer. The problem is that there really aren’t all that many writers who specialize in producing the kind…

Share Your Newsletter Success or Horror Stories

I’ve been asked to contribute a chapter to an upcoming book called “Nonprofit Management 101: A Field Guide for Social Sector Professionals” that Jossey-Bass will be publishing in early 2011. My chapter will be on crafting an effective newsletter strategy. I want to include lots of real-world anecdotes and lessons learned in the chapter. Do…

Sanity Saver: Organize What You’ll Need Again and Again

On Tuesday, January 12, I’m hosting an interactive conference call on “Nonprofit Marketing: Doing It Yourself Without Doing Yourself In.” It’s a new training based on a section in my upcoming book that’s written especially for all of you who are one-person communications departments or executive directors do it all on your own. I’ll share…