I am the COO and Community Engagement Manager at Nonprofit Marketing Guide.

How the Hemophilia Federation of America Created Their Thank You Video

Thanksgiving may be next week, but year-end is a great time to thank your supporters. If you don’t think you can pull together a thank-you video quickly, Emily Roush-Bobolz, Communications Manager at the Hemophilia Federation of America shares how she did just that. ~Kristina Guest Post by Emily Roush-Bobolz It was that time of year to send…

Do You Skip Thanksgiving, Too?

How annoying is it that department stores skip over Thanksgiving and go right to Christmas? This year we didn’t even make it through Halloween before you could see decorations for sale, toys being stocked, and Christmas music playing…poor Thanksgiving doesn’t stand a chance. I get it. After all, Christmas time is make-or-break for retailers and,…

Mixed Links for Nonprofit Communicators – November 9, 2018

I am currently in Gulf Shores, AL at a tennis tournament, but I will always bring you the best articles, posts, tips, and more from around the world of marketing and fundraising. I went a little visual this week with tips on Instagram, photography, video ads, and flyer design. It’s time for Mixed Links… Allie Decker at…

Take the 2019 Nonprofit Communications Trends Survey Now

It’s our most popular download of the year: The Annual Nonprofit Communications Trends Report. Each year, more than 1,000 nonprofit communicators complete the annual Nonprofit Communications Trends Survey . . . and now it’s time to look ahead to 2019. The Nonprofit Communications Trends Report is the “go to” source for what’s REALLY happening in…

So You Made an Audience Persona. Now What?

Back in April, Beth Hallowell wrote a great guest post for us on How a Little Communications Research Can Yield Big Results. Today she is back to talk to you about supporter journeys and how to create an effective one. ~Kristina Guest Post by Beth Hallowell So you made an audience persona. That’s awesome! Audience…

Responsible for Graphic Design, but Have No Real Training? Join us Tomorrow!

If you have been tasked with creating graphics for your organization, but have little to no design training, then our next BRAND NEW webinar is for you! You can create powerful images that successfully engage donors, funders, media, volunteers and other supporters in-house. But you have to embrace the CRAP Join graphic designer Julia Reich…

Mixed Links for Nonprofit Communicators – November 2, 2018

Best of Fridays to you, kind friends! I have searched high and low for the best articles, posts, tips, and more from around the world of marketing and fundraising and have returned to you with tales of bad press, creepy personalization, and effective social media! It’s time for Mixed Links… Trouble at your organization? Find out How to…

On Tap This Month: Trends Survey, Graphic Design, and, Of Course, Thanksgiving

Here’s what’s happening at Nonprofit Marketing Guide this month: Online Training: November 6: Your Design Is Full of C.R.A.P.: Using the Four Principles of Graphic Design to Create Images that Engage Audiences and Make Your Organization Look Good Learn how to effectively communicate your mission using powerful images that successfully engage your supporters. Registration is $50…

8 Tips for Proofreading from a Reformed Grammar Nerd

Let’s start with a cartoon in honor of Halloween: This is a mock up of my new business, an October #HauntedHouse#amwriting #amreading #vss #TrueStory #PicOfTheDay #ThursdayThoughts #TuesdayMotivation #horror #Grammar #Syntax #TurnBack #scary #house #Halloween #MyFavoriteHalloweenTradition pic.twitter.com/9N8Dn1YoS0 — Arthur Unk (@ArthurUnkTweets) October 16, 2018 <SHUDDERS> Yesterday, I shared a few things that scare me and what…

Day in the Life of a Nonprofit Communicator – Brenda Bennett

Welcome to the latest installment in our series on the “Day in the Life” of nonprofit communicators! This series lets you describe your workday in your own words. Brenda Bennett is the VP of marketing and communications for NewView Oklahoma and has held executive management positions in the media industry for more than 25 years. Before joining…