I am the COO and Community Engagement Manager at Nonprofit Marketing Guide.

Why You Should Implement an Automated Email Welcome Series for New Donors

If you haven’t set up some type of welcome series for new donors, you are missing out on a great chance to build a relationship. Katelyn Baughan created an automated welcome series for The Children’s Inn at NIH that nurtured new donors over time instead of throwing them into regular email marketing. Today, Katelyn shares how…

6 Ways to Show More Personality in Your Content

A few months ago, we talked about How Your Nonprofit’s Personality Influences Content and broke down why we need to see your nonprofit’s personality in your communications. At the end of that post, we listed 50 positive personality traits and asked you to pick three to five that you wanted your supporters to associate with…

Learn How to Measure Communications Effectiveness

STARTS TOMORROW! Measuring the effectiveness of your communications work can be confusing. But your work as a nonprofit communicator is essential to your nonprofit’s success. And it’s time for you to prove it by showing them what actually works (and what doesn’t). Join us tomorrow and learn how to prove how essential your work is…

Let’s Get Wiser (and More Awesome) with Age

It’s my birthday Sunday! While I am the one turning the big double-four, I want you awesome, hard-working people to have the goodies. And by goodies, I mean EVERYTHING you need to be a smart, amazing nonprofit communications professional for the next year: Practical ideas that work? CHECK! Big-picture strategic thinking? CHECK! Time-saving resources? CHECK! Access to…

Day in the Life of a Nonprofit Communicator – Celeste Kaufman

Welcome to the latest installment in our series on the “Day in the Life” of nonprofit communicators! This series lets you describe your workday in your own words. We’d love to feature YOU in this series! Don’t be shy – tell us what you do in a typical day as a nonprofit communications pro. Celeste Kaufman is the Manager…

Mixed Links for Nonprofit Communicators – October 5, 2018

It’s October – my favorite month! Let’s kick back with our favorite pumpkin spiced beverages and peruse the best articles, posts, tips, and more from around the world of marketing and fundraising. Today’s post is brought to you by the number 7 and include tips on social media, storytelling, and segmenting lists. It’s time for Mixed…

Hashtag Hijack: Nonprofits Take Advantage of the #PresidentialAlert

If you live in the United States, you probably received a notification yesterday from FEMA and President Trump. While the system is designed to warn us in case of a national emergency, considering the political climate of today the memes started QUICKLY. I just got this text does anyone know what it means#presidentialalert pic.twitter.com/fCyKO8xLZ8 —…

Create a Thank-You Video…[PLOT TWIST]…by this Thanksgiving!

Thanksgiving is the perfect time to release a thank-you video. A happy, inspiring message of gratitude can set you up for a great year-end fundraising season! And yes, it’s already October, but you absolutely can create one that quickly. Join us TOMORROW as Kivi presents an updated version of last year’s popular webinar: How to…