I am the COO and Community Engagement Manager at Nonprofit Marketing Guide.

How Much Is Spam Hurting Your Online Fundraising? [New Study]

EveryAction just released their annual Email Deliverability Study which answers that exact question. Let’s start with a few basics about email deliverability, and then we’ll break down the report. Email deliverability measures how successful an email is at making it into a recipient’s inbox. What determines your email deliverability? Many factors really, that are constantly changing, but…

Mixed Links for Nonprofit Communicators May 12, 2017

Happy Friday, everyone! Let’s wind down with some Mixed Links… John Rampton shares 8 Tiny Changes to Make Your Life 10 Times More Enjoyable. Social media not getting the results you want? Try this Social Media Marketing Checklist: 16 Common Mistakes to Avoid. Seth Godin breaks down Tension vs. Fear. Interested in graphic design? Here are Eight Design…

How to Upgrade Donors and Boost Revenue with Donor Surveys [FREE WEBINAR]

Donors give for their reasons, not yours! Join us next week for a FREE webinar with Rachel Muir: How to Upgrade Donors and Boost Revenue with Donor Surveys FREE WEBINAR Presented by Rachel Muir Tuesday, May 16, 2017 1:00 p.m. Eastern (10:00 a.m. Pacific) Recording available if you can’t attend live, but you must register…

Don’t Be a Gopher: Nonprofit Marketing and Program Sustainability

Is program sustainability something your nonprofit talks about? Kylie Hutchinson explains why it should be in today’s guest post. ~Kristina Guest Post by Kylie Hutchinson More than ever, program sustainability is a concern for nonprofits and the grantmaking organizations that fund them. But achieving sustainability can be a challenge, particularly when the flashy new pilot project that…