As much as we wish our nonprofits would be looked at for impact as opposed to overhead, how much nonprofits spend (or lose) is a story the media love to tell. In this month’s post Peter Panepento tells you how to be prepared when your nonprofit’s salaries make the news. ~Kristina Guest Post by Peter Panepento…
Here’s the latest installment in our series on the “Day in the Life” of nonprofit communicators, where we ask you to describe your day in your own words. We’d need to hear from more of you! Don’t be shy – tell us what you do in a typical day as a nonprofit communications pro. ~Kristina Emily is the Marketing…
Did everyone have a good week? Join me this fine Friday for some Mixed Links… Tomorrow, July 25th, is the last day Joanne Fritz will take submissions for this month’s Nonprofit Blog Carnival. The theme is Year-End Fundraising. Speaking of Joanne, she has gathered some Examples of Nonprofit Mission Statements That Appeal to Modern Donors. Save the Chimps is on…
We love “Before and After” posts, so I jumped at the chance to get Lindsay Ackerman to share about Mission India’s recent e-newsletter format change. She graciously agreed to write about the process and the results for us. ~Kristina Guest Post by Lindsay Ackerman of Mission India There are times when I come home from work and…
Here’s the latest installment in our series on the “Day in the Life” of nonprofit communicators, where we ask you to describe your day in your own words. We’d love to hear from you too! Tell us what you do in a typical day as a nonprofit communications pro. ~Kristina Em Hall is an award-winning marketer with a…
Happy Friday, everyone – I hope you had a great week! Let’s finish it off with some Mixed Links… We love Claire Meyerhoff for her straight-talk, and she’s dishing that out in spades in Your Donor Stories Are BAD. But here’s storytelling done right – Watch this Brilliant Second-by-Second Storytelling Masterpiece. Joanne Fritz is taking submissions…
Starting in just a few hours, we are kicking off a great quarter of training on everything from fundraising appeals – both direct mail and email – to Facebook Ads and donation pages to working smarter in general. We’re also working with some of the smartest trainers around like Tom Ahern, John Haydon, and Nancy…
Here’s the latest installment in our series on the “Day in the Life” of nonprofit communicators, where we ask you to describe your day in your own words. We’d love to hear from you too! Tell us what you do in a typical day as a nonprofit communications pro. ~Kristina Katie Houston is Marketing & PR Coordinator at…
Welcome to a “I just got back from vacation and am still on Pacific time” edition of Mixed Links! Joanne Fritz is hosting this month’s Nonprofit Blog. The theme is Year-End Fundraising. If you missed June’s edition, you should head over to the Wild Apricot Blog and get motivated. A new survey says Fun Runs…
During our direct mail appeal letter training, we invariably get asked about appeal letter length: How many pages should our letter be? Anyone have great success with anything over 2 pages? Everyone on my team is very afraid of anything over a page. Direct Mail expert Tom Ahern shoots down the one-page myth immediately. In his words,…
For today’s Question of the Week, we are looking at email lists and how (or if) you segment them. There are so many ways you can segment your email list. What has worked best for you? Here are some ways organizations have segmented their email lists in order to send more relevant communications: Events (attendees, RSVPd,…
Our main goal at NonprofitMarketingGuide.com is to provide training, coaching, and mentoring for nonprofit communications pros to help you not only learn your job, but to love your job also. While we think our All-Access Pass is the most affordable and comprehensive nonprofit marketing training you can find, we understand that some of you…
