I am the COO and Community Engagement Manager at Nonprofit Marketing Guide.

Consistent Messaging Across Channels: The Crawl, Walk, Run Method to Consolidated Marketing

Facebook, website, direct mail, blogs, Twitter, etc. There are so many different ways to communicate with your supporters now, but how can you make sure all of those channels are integrated? Lu Esposito shares some simple, easy steps to make sure your marketing channels are all in sync.  ~Kivi Guest Post by Lu Esposito of the…

How to Coordinate a (Cheap) Successful Photo Shoot for Your Nonprofit Part II

Yesterday, we published Part I of How to Coordinate a (Cheap) Successful Photo Shoot for Your Nonprofit by Marta Lindsey of TransForm. We learned how to prepare for the shoot and find a photographer and models.  Today, she talks about how to make sure your photo shoot produces the results you want. Guest Post by Marta…

Privacy Without Pain: A Primer for Nonprofits

Yesterday, David Schulz warned us about the need to protect the private information of our participants and supporters. Today David explains the 8 basic principals involved in protecting the information you store so you don’t become the kind of example he shared yesterday. ~Kivi Guest Post by David Schulz Privacy is a cherished right.  But…

How Well Are You Protecting Your Supporters’ and Participants’ Privacy?

What measures does your nonprofit take to ensure your supporters’ and participants’ private information is safe? How often do you discuss the issue of privacy in relation to both your clients and your supporters? In today’s guest post, David Schulz provides a sobering reminder of what can happen if we aren’t making privacy an issue.…

Making Progress on Thanking Donors

I love receiving emails from readers or people who have seen me speak on how they handle their organization’s communications. Today I’m sharing a note from Theresa Swartwood, Director of Public Relations & Marketing, at Cross-Lines Community Outreach, Inc. Theresa shared her strategy for sending thank-you notes, and I think it is a great example of…

Mixed Links for Nonprofit Communicators and Fundraisers

Welcome to another round of Mixed Links! We’ve got some great social media and communications posts today. This post by Kari Saratovsky not only sheds some light on the recent rise in Pinterest, but also shares some great infographics on Millennials. Check out The Millennial Story, Told By Infographic(s). Think Facebook was confusing before? Beth Kanter…

Success Story: A Shift in Communications Worked!

We love to hear success stories about the nonprofits we work with. Elexa Liu works with Hope Worldwide in Hong Kong and has participated in many of our training events both online and in person (Yes, she flew all the way to Seattle to take part in the Total Focus Marketing Plan Workshop I teach…