I am the COO and Community Engagement Manager at Nonprofit Marketing Guide.

The Nonprofit Newsletter: A Newcomer’s Perspective

Yesterday, I hosted the August edition of the Nonprofit Blog Carnival on nonprofit newsletter trends. Here’s another perspective to add to the mix, from the view of two young nonprofit professionals.  ~Kivi Guest Post by Antoinette Siu and Gillian Gurish of Wiser.org. In my many varied internship experiences over the past year, I have become quite friendly…

How Do You Know When It’s Time to Re-Brand?

Guest Post by Julia Reich of Julia Reich Design Last week I presented a webinar called “Help! My Logo Sucks!” for NonprofitMarketingGuide.com. In it, I made the point that it is very important to have a good organizational logo: “People are passionate and loyal to brands they feel connected to, and that doesn’t just apply to…

Mixed Links for Nonprofit Marketers August 17, 2012

Welcome to Mixed Links! Engagement (or as Claire would say, “Getting peeps talking”) Does your nonprofit know the difference between documentation and communication? Make sure you do in Stop Documenting. Start Communicating. Getting people on your email list is very important, but so is what you do after you get them there. Katya Andresen shares…

Mixed Links for Nonprofit Marketers and Fundraisers August 10, 2012

Happy Friday everyone! Join me for some Mixed Links . . . Constant Contact released results from their 2012 Nonprofit Pulse Survey. The survey findings are consistent with what we found in our own Nonprofit Communications Trends Report: nonprofits are concerned about finding and connecting with supporters, and are excited about the role of social media…

Creating a Listening Tab in Hootsuite

Social media is ALL about listening, but trying to hear your name being called amid the noise can be difficult. The popular social media app Hootsuite can help. The following video shows you how you can hear if people are tweeting about you (even if they don’t know your Twitter handle), your cause or anything…

How Nonprofits Can Use Facebook Groups

As the community engagement manager at Nonprofit Marketing Guide.com, I have set up a lot of Facebook Groups, and unlike some other changes Facebook has made that people find annoying, the latest updates have made Groups even more functional. Facebook Groups have become our go-to way to communicate and work with our training participants. We…

Mixed Links for Nonprofit Marketers July 20, 2012

Happy Friday! Ready for a round of Mixed Links? Internet Marketing Need a new website? Geoff Staples with WPMU.org (a Wordpress development blog) shares How to Successfully Create a Non-Profit Website on a Limited (Or Non-Existent) Budget. Did you know 7 in 10 smartphone or tablet users conduct at least one Web-based activity solely with their mobile…

Liking Another Facebook Page Using Your Facebook Page [Video]

On Wednesday, Kristina showed you how to use Facebook as your Page as opposed to your personal profile. In today’s video, she shows you how to “like” another Page as your Facebook Page. Then, you can comment on that Page as your organization. You’ll be able to better represent your organization on Facebook and spread…

Posting to a Facebook Page Using Your Personal Profile [Video]

Yesterday Kristina shared how to comment on Facebook as your organization as opposed to your personal profile. But what if you want to post on your Page, not as an administrator, but as yourself? You can do that easily and it could be very helpful for Pages with multiple admins. If your facebook account does…

Can’t Miss Online Fundraising Training from One of Our Faves

I don’t promote a lot of stuff that costs you money on this blog outside of our training here at Nonprofit Marketing Guide, but I am making an exception because Kerri Karvetski has put together a training on online fundraising that is going to be incredible. If you have an All-Access Pass with us then…