Stop Using Mr. and Mrs. in Annual Report Donor Lists

It’s that time of year again: annual report season. That can also mean donor list season, full of all the headaches that come with compiling it. And if something is giving you a headache, that means we are getting questions about it here at Nonprofit Marketing Guide. I am not a fan of using Mr.…

New and Improved Annual Reports: From Two–Pagers and Postcards to Videos and Infographics

I contributed the following article to the December issue of NTEN’s CHANGE online magazine, which is a wonderful, free resource for nonprofit executives. I highly recommend you subscribe, and reserve an hour to go through it once a quarter when it comes out. It’s always full of great content. ~ Kivi What’s the most loathed…

Nonprofit Annual Reports on YouTube and Pinterest

I’m updating my lists of examples of nonprofit annual report infographics and video annual reports as I prepare to teach a new webinar next week at CharityHowTo:  Advanced Annual Reports: Video Annual Reports and Infographics to Share Your Results with Donors. I’ll keep adding to the list as more come out in the next few…

Creating the Annual Report Your Supporters Really Want to See

Creating an annual report might be a daunting task, but it is a nonprofit management best practice. Your donors want to know what you have been doing with their money before they will give again. And if you aren’t looking at your annual report as a fundraising tool, then you need to think again. Your…

Five Elements of Successful Nonprofit Annual Reports

I’m thinking a lot about annual reports right now, are you? I’m revamping my “new and improved” annual reports webinar into two different presentations: one on written annual reports and a second on video and infographic annual reports, both of which I’ll present at CharityHowTo.com in December. But in the midst of all the decisions…

Advantages of the Online Annual Report

Earlier this week, we talked about ways to make your website easier to read on mobile devices. Today we talk about making your annual report easier to read by creating an online annual report. Stephen Streicher shares why New York Cares decided to go with an online annual report. ~Kivi Guest Post by Stephen Streicher of New York Cares…

Charity: Water Progress Email – Learn from It!

Charity: Water has done it again  – they’ve sent another incredibly effective progress report email. (See past examples I loved here and here.) Here’s what I love about this . . . It reminds me that I gave money and they say where that money is going, plainly and simply. It gives me perspective on…

Evolution of a Nonprofit Annual Report

You should all know by now that I love the shorter and more visual nonprofit annual reports as opposed to skimming through 20+ pages of boring financials. I recently received an email from Katie Bryan, communications director at Iowa Citizens for Community Improvement on how their annual report has changed over the years based on the training she’s taken…