How to Make Your Print Marketing More Affordable

Print newsletters have been the default communications tactic for nonprofits forever.  Even though I now believe the default should be an e-newsletter, and we are seeing more and more nonprofits drop their print newsletters in favor of email,  print still remains an important tactic for many organizations. If you decide that sending a print newsletter…

Help Some Nonprofits Get to the NTC in April – It’s the Place to Be

I’m going to NTEN’s NTC this year (that’s the Nonprofit Technology Network’s Nonprofit Technology Conference) in San Francisco in April. It will be my first time, and I can’t wait, because I know I’ll get to meet in person so many of the friends I’ve made online over the last few years. I’m also excited…

Video Annual Reports: Tips for Nonprofits Who Want to Try It

Photo by the_toe_stubber on Flickr Some might argue that annual reports are dead, but I say that they are simply undergoing a transformation, much like the rest of the publications that nonprofits use for advocacy, education, and fundraising. All print publications, including annual reports, are being reevaluated as online and multimedia tools become much more…

What’s New: Online Marketing, Annual Reports, Writers Block

Here’s a quick update on what I’ve been working on the last week or so . . . Online Marketing Workshops I’m being asked to speak a lot lately on various elements of online marketing for nonprofits. Last week, I presented two workshops to museums, historical sites, and other arts organizations in Charlotte, NC. The…