Here are your Mixed Links for the week. First off, I hope all of my readers in the Northeast are safe and recovering from Hurricane Sandy. Network for Good has set up a Hurricane Sandy disaster relief donation page. It lists several organizations you can donate to safely. It’s that time of year again — lots of…
I’ve been working with one of my coaching clients, Children of the Nations, on their fall fundraising campaign, which they call Hope for the Children. In addition to the direct asks for financial support, I suggested that they come up with several “engagement” asks to pair with the ask for money throughout the campaign, which…
Humor is one of the fastest ways to connect with people on a human, emotional level, but so many nonprofits are afraid to even give it a try. “The work we do is no laughing matter,” they say. “What we do is very serious. We can’t possibly make light of our work.” So earnest. So…
A friend recently recalled how I had critiqued her website during a webinar a couple of years ago, and though I don’t remember it exactly, apparently we were both somewhat appalled by how many clicks were required to make an online donation to the organization. Do you know how many clicks it takes from your…
Happy Friday! It’s Mixed Links time… First off, a quick update on our fundraiser for Positive Wellness Alliance. Every year, we host a free webinar where we collect a $10 donation for PWA. So far, you’ve donated over $1400! Thank you! This year’s webinar is Three Stories Every Nonprofit Should Be Telling and it will take place…
At the beginning of many of my marketing workshops, I present a reality check with some of the latest statistics, so I thought I’d share some of my favorites with you here. Today’s reality check is on why you need an online marketing strategy, in addition to a print strategy. I continue to hear some…
It’s Friday so let’s have some Mixed Links! Messaging Voting for the 2012 Nonprofit Taglines Awards Competition ends next Friday, October 5th. It only takes about 5 minutes and may actually help you consider whether your tagline is working or not. Vote today! What do you think of your mission statement? Here is a challenge: see…
Today we have more goodies from Tom Ahern on how to write more successful fundraising newsletters. Don’t forget he joins us next week for our new e-clinic Donor Newsletters That Raise More Money. We have just 8 seats left! ~Kivi Guest Post by Tom Ahern Simone Joyaux calls them “extraordinary experiences.” It’s a phrase she adopted…
On Friday, I taught a workshop called Social Media: Your On-Ramp to Future Fundraising at the annual conference of the North Carolina Center for Nonprofits. I’m sharing the deck with you here. Social Media: Your On-Ramp to Future Fundraising from Kivi Leroux Miller While everyone wants to focus on peer-to-peer fundraising in social media, you…
Happy Friday! It’s once again time for some delicious Mixed Links. Crisis Management and Communications Melissa Agnes has a new report on Social Media Crisis Planning For Non-Profit Organizations. The Chronicle of Philanthropy shares Why Livestrong Will Survive Lance Armstrong’s Struggles. I also recently did a presentation on nonprofit social media crisis communications for the Virginia…
In two weeks Tom Ahern joins us for a brand-new e-clinic called Donor Newsletters That Raise More Money. Below is a sample of what he will be discussing with nonprofits during the 5+ hours of training and newsletter coaching during the e-clinic. ~Kivi Guest Post by Tom Ahern In the 1990s, a Seattle fundraising shop…
A couple of weeks ago, I shared with you what kind of communications I received from twenty different national nonprofits after giving year-end gifts in the last days of 2011. The results were very mixed, with about a 1/3 of the organizations doing what I would consider good online donor retention, 1/3 doing it inconsistently,…
