If the boomers have all the money and time for nonprofits, it seems like getting on social networking sites like TeeBeeDee, Multiply, and Eons would be a much better investment of time for nonprofits seeking new donors through social networks than creating MySpace and Facebook pages. This New York Times article describes several recent rounds…
This is the fifth in a five-post series on a direct mail make-over currently being tested by the University of California at Berkeley (Cal). Read Part 1 | Part 2 | Part 3 | Part 4 This week I have chronicled the story of how Cal’s fundraisers took a new approach to turning alumni into…
This is the fourth in a five-post series on a direct mail make-over currently being tested by the University of California at Berkeley (Cal). Read Part 1 | Part 2 | Part 3 | This is Part 4 | Part 5 The direct mail makeover by Cal fundraisers highlights the cultural contributions of alumni and…
This is the third in a five-post series on a direct mail make-over currently being tested by the University of California at Berkeley (Cal). Read Part 1 | Part 2 | This is Part 3 | Part 4 | Part 5 The creative team has gone back to the drawing board. Gone are the cookie…
I’m hosting another free webinar: Getting Ready to Write Your 2007 Annual Report. As the end of 2007 draws near, nonprofits need to begin thinking about their annual reports for the year. — What information do you need to compile? — What decisions should you be making right now? — What can you put off…
This is the second in a five-post series on a direct mail make-over currently being tested by the University of California at Berkeley (Cal). Read Part 1 | This is Part 2 | Part 3 | Part 4 | Part 5 The fundraisers at Cal have decided to break away from their standard business letter…
This is the first in a five-post series on a direct mail make-over currently being tested by the University of California at Berkeley (Cal), my alma mater. Read Part 2 | Part 3 | Part 4 | Part 5 The fundraisers at Cal had a problem: they needed to raise more money from alumni to…
Katya Andresen spoke at the NC Center for Nonprofits conference today, which I was completely thrilled about for two reasons: (1) because it was a sure bet that she’d have great tips I could pass on to you, and (2) because it meant that I got to have coffee with one of my blogging buddies…
This afternoon at the North Carolina Center for Nonprofits Annual Conference, I attended another great session called “Social Media Technology: How to Raise Money, Recruit Volunteers, and Spread Your Message” by Chris Meade, COO of NPower, Charlotte Region. NPower is a nonprofit consultancy that helps other nonprofits with technology. It has 13 affiliates around the…
I’m blogging today and tomorrow from the North Carolina Center for Nonprofits Annual Conference in Winston-Salem. This morning, I attended a great session called “Building and Sustaining Your Individual Donor Base through Effective Stewardship.” The two speakers were Amanda Osborne, Director of Development for Fellowship Hall, Inc., an alcohol and drug treatment program, and Peggy…
Independent Sector has just released Principles for Good Governance and Ethical Practice, after three years of discussion on the best ways to encourage self-governance and self-regulation in the nonprofit sector. If you receive any foundation funding, you can bet that those funders will insist you adopt these practices and work toward their full implementation. Several…
Feedback on the annual reports e-book I released in August has been great. Here are a few of the comments I’ve received in the last month from people who have purchased “How to Write a Nonprofit Annual Report.” “I found your book to be a tremendous help. Each year I have the challenge of producing…
