Quit Wasting Time on a Failing Newsletter [Starts Tomorrow]

Are you just breaking even (or losing money) with your donor newsletter? That’s a pretty common trait among donor newsletters, but it’s not the idea of the donor newsletter that’s wrong – it’s how you’re approaching it that’s wrong. Is your donor newsletter longer than 4 pages? Are you sending it as a self-mailer? Did…

Straight Talk on the Give Local Crash from a Nonprofit Tech CEO #GiveDayLessons

I’ve encouraged an open conversation about the long-term impact of this year’s Give Local America Day fiasco, including inviting guest commentary. Jay Love, CEO of Bloomerang, took me up on the offer with today’s post. ~Kivi Online days of giving like Giving Tuesday, Brackets for Good, and Give Local America  have become wonderful fundraising tools for…

The Heroes and Villains of the Give Local America Story #GiveDayLessons

We talk a lot about storytelling in the nonprofit sector: how stories build through their first, second, and third acts and how all story arcs need beginnings, middles, and ends. When I do storytelling training, I compare the stories that nonprofits tell to a TV series. You have the short-lived, episodic stories that start and…

One Lesson from the #iGiveLocal “Give Local America” Fiasco

Yesterday, May 3, was Give Local America Day. In many of the 50+ communities that participated, today — May 4 — is now also Give Local America Day. That’s because Kimbia’s giving platform crashed for most of yesterday, so they had to extend the campaign into today. Kimbia is going to have hell to pay…

MUST READ: “Fundraising Bright Spots” Highlights Orgs That Are Beating the Odds in Individual Giving

“What if the answers to nonprofits’ fundraising challenges were already all around us?” – FUNDRAISING BRIGHT SPOTS Successful fundraising isn’t just about money. It’s about relationships. The orgs that understand this have happy, repeat donors. So who’s doing well with individual giving? FUNDRAISING BRIGHT SPOTS: Strategies and Inspiration From Social Change Organizations Raising Money From Individual…

Drive Donors to your Online Donation Page with These Six Marketing Strategies, Part 1

Today we have part 1 in a two-part series by Abby Jarvis of Qgiv on how to promote your online donation page. Read the first three marketing strategies below, then join us next week for the final three. ~Kristina  Guest Post by Abby Jarvis of Qgiv So you’ve got a beautiful online donation page up…

Write Your Own Appeal Letter and Raise More [Starts Next Week]

If you want to write a direct mail appeal letter that will blow your supporters away (and raise more money), join us next week for: Writing Successful Direct Mail Appeal Letters In-House with fundraising expert, Tom Ahern BEGINS NEXT MONDAY, MARCH 7th Each session will be recorded. Tom Ahern has proven he can help nonprofits…