Your Job Title Can Change Your View of Communications

One of the more interesting parts of this year’s 2014 Nonprofit Communications Trends Report is how the responses vary by job title. This is the first year that we asked for job title, as well as age (that’s another post). Take what you consider to be a top communications challenge, for example. If you are…

Shifting Your Comm Style from Frightening to Friendly – 3 Steps

I recently talked with a nonprofit communications director whose challenge for 2014 is to remake her organization’s communications voice, style, and tone from something that’s frankly a little frightening to something much more friendly. How does she know the current approach is frightening? Because the organization’s supporters and clients said so. The nonprofit asked for…

Annual Campaign Trilogy Part II: 6 Tips to Improve Fundraising Results

Yesterday Sean King gave us some steps to get started with a successful annual campaigns. Today we talk about getting better results from your fundraising. ~Kivi Guest Post by Sean King of YEA! Making the decision to use a wide variety of media means that you have a toolbox full of nuggets and information for your…

How Better Community Engagement Led to This EXTREME Fundraising Event

This is definitely not your average fundraising event! See what happened when the Millionair Club Charity made a stronger effort to get out in the community to meet new people and form a wider diversity of relationships. ~Kivi Guest Post by Tim Takechi of Millionair Club Charity. In the early morning of August 11, 2013, Seattle businessman Larry Kaminer…

Early Results: Marketers More Overworked than Fundraisers?

We are asking for your predictions and insights this month for the 2014 Nonprofit Communications Trends Report. Please take the trends survey now. As of right now, 415 nonprofit staff have completed the survey. We are asking a new question this year: Do you feel overworked, underworked, or is your workload about right? The preliminary results…

What to Do BEFORE You Send a Bulk Email

Today’s post was inspired by All-Access Pass Holder Esther Wieman,  Associate for Business Development for the Cultural Data Project (CDP). Since CDP has over 30 staff members, but no dedicated communications capacity, Esther wanted to make sure anyone sending an email to a big list not only proofread the email for spelling and grammar problems, but also checked…

Worksheet: Your Big Picture Communications Timeline

Every Wednesday for the rest of the year (or close), we’ll share another worksheet to help you implement the lessons in my new book, Content Marketing for Nonprofits (Amazon).  This week’s free worksheet is really the first step in getting everyone in your organization on the same page, and getting clear yourself about some of the major…

Worksheet: Your Nonprofit Marketing Maturity Level

[UPDATED DECEMBER, 2018. PLEASE NOTE WE HAVE MORE FULLY DEVELOPED THE MARKETING MATURITY APPROACH. PLEASE REFER TO THIS POST FOR MORE!] This week’s free worksheet will help you and others in your organization gauge your nonprofit’s marketing maturity level. It’s part of the new set of worksheets we are creating to go with Content Marketing for Nonprofits…

August Nonprofit Blog Carnival: Playing Well With Others

We are excited to host this month’s Nonprofit Blog Carnival! Many of the questions we get about nonprofit marketing and fundraising ultimately boil down to personal relationships and how well your teams are functioning. So we decided to ask for posts about getting along with others in the nonprofit world. We have some great advice…

Patience is a Virtue – Especially When Dealing with Your Board

We are hosting this month’s Nonprofit Blog Carnival and we have chosen the theme “Getting Along with Others.” I know a lot of you have trouble with your board members so please be inspired by Kathy Westra’s patient pursuit to get board approval for a new communications staff member. ~Kivi Guest Post by Kathy Westra of Audubon Naturalist…