I just finished presenting a free webinar with 25 real-world examples from 25 different nonprofits that communications directors can use to inspire their own work. Ever curious about what communications directors need, I asked two poll questions about where they felt they most needed more examples and inspiration for their own work product. Communications and…
Whether you are new to the world of nonprofit marketing or a veteran who has recently switched jobs, our free e-book will help you succeed personally and will also help your nonprofit create a marketing program that works well for your good cause. This checklist consists of 100 tasks that you should try to complete within…
Just like with everything else in nonprofit marketing, you need a reason for creating content – a goal. Are you creating content to . . . Attract more program participants? Increase the number of event attendees? Expand your volunteer roster? Grow your mailing list? Diversify your supporters? Encourage donors to give more money? Get reporters…
As someone who sends a lot of emails, trust me when I say that even if you do pass the inbox screening and get your email opened, very few people are taking the time to read them thoroughly. Here are a few tips to make it easier for them to find the important stuff: Keep…
Good Friday to you all! Join me as I gather the best articles, posts, tips, and more from around the world of marketing and fundraising. It’s time for Mixed Links… You have until next Friday, August 17 to get your session proposals in for the 2019 Nonprofit Technology Conference in Portland. Submit your proposals here. John Haydon shares the Top 5…
I’ve noticed something, and I’d like to know if you’ve noticed it too . . . Does it seem like a lot of nonprofit communications and marketing people spend their spare time as makers? Are you a communications director by day, but a baker, gardener, artist, crafter, builder, or other maker of things with…
Looking for great examples of nonprofit communications to inspire your own work? Join us for: From the Swipe File: 25 Nonprofit Communications Examples That Will Inspire Your Own Work FREE WEBINAR Presented by Kivi Leroux Miller Thursday, August 16, 2018 1:00 p.m. Eastern (10:00 a.m. Pacific) Recording available if you can’t attend live, but you…
Juliet may not have thought names were important and Starbucks may think it’s funny to write something ridiculous on your cup, but I am betting your supporters don’t like it too much when you call them something else. People get my name wrong A LOT. If I am giving my name out loud, I am…
We’ve made it through another month, folks! Here are the best articles, posts, tips, and more from around the world of marketing and fundraising. It’s time for Mixed Links… Here are 5 Psychological Insights to Improve Your Content Marketing. Try these 7 Lessons Copywriters Can Learn from Simply Listening to a Really Good Conversation. Network for Good tells you How to…
Is your organization’s equity fake AF? Vu Le of Nonprofit AF breaks it down in Is Equity the New Coconut Water? “Honestly, it’s really refreshing that everyone is talking about equity; as refreshing as an ice-cold carton of organic coconut water. Equity is about restoring balance to the world, and is that not what our field…
Here’s what’s happening at Nonprofit Marketing Guide this month: Online Training: August 16: From the Swipe File: 25 Nonprofit Communications Examples That Will Inspire Your Own Work See examples of awesome nonprofit communications and learn what makes them great. Registration is FREE FOR EVERYONE Learn More and Register August 23: The Communications Directors’ Guide to Repurposing…
Who doesn’t love a monthly donor? These loyal supporters are the pillars of solid, progressive fundraising programs. They’re retained at an exceptionally high rate of 85-90 percent, compared to an average retention rate of 45 percent for all donors, according to the 2017 Fundraising Effectiveness Survey Report. And they stay longer – between five and seven…
