Mixed Links for Nonprofit Communicators – Getting Ready for 2019 Edition

Next week is our annual Week of Freebies on the blog, so this is our last Mixed Links for 2018. But don’t despair – I am looking to the future and gathered the best articles and posts on marketing and fundraising trends and advice for 2019. Before you leave for the holidays, get your Annual All-Access…

When There’s No Strategy in Your Communications Strategy

“There’s no there there.” ~ Gertrude Stein The same is true with many nonprofit communications strategies. There’s no strategy in the strategy! Watch today’s Facebook video for an explanation and some next steps. Is Your Nonprofit Communications Strategy Missing the Actual Strategy? You have a lot of goals and tactics in your communications plan, but where's…

We’ll Keep Up With It All So You Don’t Have To

I was recently emailing with someone who worked in a fast-paced, for-profit job for years but said she was finding that “nonprofit marketing has A LOT of moving parts.” Sound familiar? Part of what makes nonprofit marketing and communications so challenging is it always seems to be changing. What worked just a few years ago (or…

Mixed Links for Nonprofit Communicators – December 7, 2018

Who is ready for the weekend? And who is ready for the best articles, posts, tips, and more from around the world of marketing and fundraising? This week I have social media inspiration, nonprofit blogs to read, email ROI, and ELMO. But before we jump into this week’s links, I wanted to let you know our Year-End All-Access Pass…

Objectives for Your Nonprofit Communications Plan

In previous posts, I’ve shared with you the twelve most common nonprofit marketing and communications goals and the twelve most common nonprofit marketing and communications strategies. Today let’s talk about the types of objectives you should have in your communications plan. Objectives are the SMART steps you take to achieve a strategy, and at Nonprofit Marketing…