Several great questions have come in via Facebook about storytelling, including this one, which I hear just about every time I teach a storytelling workshop: How can I use stories if we are several steps removed from the people receiving the help? This is a common question from organizations like United Ways and other fundraising…
Facebook changes the way it works so often that I can’t keep up. So while I will occasionally offer a webinar or two on Facebook basics, I’ve decided to partner with people who actually like keeping up with the changes and who are focused on helping nonprofits with social media: John Haydon and CharityHowTo. John is teaching…
I’m declaring March as “Storytelling Month” here at Nonprofit Marketing Guide. I’ll be blogging about storytelling more than usual, teaching three webinars, and offering story consultations to help you polish up your stories. Let’s Start with Your Questions! What questions do you have about using stories in nonprofit marketing and fundraising? I asked on Facebook…
Here are a few writing prompts to get you thinking creatively about March topics. If you were on our Nonprofit Writing Prompts email list, you would have received these a month ago. I’ll be sending out the writing prompts for April on March 3, so if you’d like to receive those, get on the mailing…
On Tuesday, I’m presenting the webinar, Turning Your Whole Staff and Board into an Effective Marketing Team. Nonprofit marketers and fundraisers are overwhelmed and overworked. The best way to solve that problem is to get some help with your to-do list. The natural place to look for help is among your current staff and board.…
Welcome to the weekend and the latest edition of Mixed Links, our weekly roundup of good stuff you don’t want to miss. February’s Nonprofit Blog Carnival is up! Sandra Sims has compiled all the posts from this month’s topic: Nonprofit Jobs. Check out Bloggers Take on Nonprofit Jobs for different perspectives from those just starting out to…
During last week’s webinar, Social Media Fear Factor: Getting Over What’s Holding You Back (recording available now to All-Access Pass holders), I asked participants how they felt about the idea that, because of social media, everyone associated with their cause, in any way, is now a potential spokesperson. I asked this same poll question on…
Love using storytelling in fundraising? Weigh in on this question about how you actually do it, from Barry Wein, the marketing manager of the Wisconsin Historical Foundation. I share my thoughts below, and I hope you’ll add yours to the comments. “I have a question for you about storytelling messaging consistency across touch points over the course…
I’m working on a new e-book for nonprofit communicators on managing content, as well as some new webinars in May and June, and would love to highlight your story and tips in them. How do you keep all those content buckets (website, email, Facebook, etc.) full? Here are a few questions to get you thinking.…
Happy Friday, everyone! Welcome to another round of Mixed Links, our weekly cocktail of good stuff I’ve come across recently for nonprofit marketers and fundraisers. I’m saving the best for last this time, so don’t miss the links at the bottom! Filling out forms for the IRS is never fun, but did you know your…
I have some really smart friends. I get the most amazing stuff in my email box from them. Take this email I got this morning from Claire Meyerhoff, who many of you know as our media relations expert at Nonprofit Marketing Guide. She spent many years in the broadcast news business, including writing news copy…
In the last 24 hours, two of my favorite nonprofit marketing bloggers who I admire as colleagues and love as friends had the same experience: a reader admonished them for using examples from pro-choice organizations in their blogs and e-newsletters. The readers threatened to unsubscribe in both cases to protest what they saw as abortion…
