Dan Heath, co-author of Switch: How to Change When Change Is Hard (Amazon) delivered a rousing keynote at the Nonprofit Technology Conference in DC last week. I read the book when it first came out, and was still completely enthralled by the presentation. I’m giving away a free copy of Switch — read on for…
I’ve learned (OK, relearned) that on-the-spot blogging isn’t my strength, especially when I’m at a conference with spotty wireless. So, here is what I’m learning about this week at the Nonprofit Technology Conference in DC and will share with you in posts next week . . . Overwhelmed with too many priorities? Nancy Schwartz, Katya…
Yesterday at Google’s DC Headquarters, they gathered about 200 nonprofits, consultants, and bloggers to unveil their latest version of Google for Nonprofits. Google’s had all of its tools of interest to nonprofits on one page for awhile, but here’s what’s different now: They are bundling several services into a suite of tools that you can apply…
I’m heading to the airport soon, and will be blogging from Maryland and Washington, DC this week. On Tuesday, I’m speaking three times (yes, three times) at the 2011 Nonprofit Summit in Frederick, Maryland, sponsored by the Ausherman Family Foundation. I’m talking about Quick and Dirty Marketing Plans, Nonprofit Storytelling, and Positioning Your Nonprofit as…
Welcome to the latest edition of Mixed Links, our roundup of good links for nonprofit communicators. A few weeks ago, I told you about See3 and You Tube’s 5th Annual DoGooder Nonprofit Video Awards. Voting closes Monday so hurry on over to You Tube and cast your vote! The contest received more submissions than ever…
Several great questions have come in via Facebook about storytelling, including this one, which I hear just about every time I teach a storytelling workshop: How can I use stories if we are several steps removed from the people receiving the help? This is a common question from organizations like United Ways and other fundraising…
Facebook changes the way it works so often that I can’t keep up. So while I will occasionally offer a webinar or two on Facebook basics, I’ve decided to partner with people who actually like keeping up with the changes and who are focused on helping nonprofits with social media: John Haydon and CharityHowTo. John is teaching…
I’m declaring March as “Storytelling Month” here at Nonprofit Marketing Guide. I’ll be blogging about storytelling more than usual, teaching three webinars, and offering story consultations to help you polish up your stories. Let’s Start with Your Questions! What questions do you have about using stories in nonprofit marketing and fundraising? I asked on Facebook…
Here are a few writing prompts to get you thinking creatively about March topics. If you were on our Nonprofit Writing Prompts email list, you would have received these a month ago. I’ll be sending out the writing prompts for April on March 3, so if you’d like to receive those, get on the mailing…
On Tuesday, I’m presenting the webinar, Turning Your Whole Staff and Board into an Effective Marketing Team. Nonprofit marketers and fundraisers are overwhelmed and overworked. The best way to solve that problem is to get some help with your to-do list. The natural place to look for help is among your current staff and board.…
Welcome to the weekend and the latest edition of Mixed Links, our weekly roundup of good stuff you don’t want to miss. February’s Nonprofit Blog Carnival is up! Sandra Sims has compiled all the posts from this month’s topic: Nonprofit Jobs. Check out Bloggers Take on Nonprofit Jobs for different perspectives from those just starting out to…
During last week’s webinar, Social Media Fear Factor: Getting Over What’s Holding You Back (recording available now to All-Access Pass holders), I asked participants how they felt about the idea that, because of social media, everyone associated with their cause, in any way, is now a potential spokesperson. I asked this same poll question on…
